RESOLUTION NO. 2022-8979
A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF SAN MARCOS ,
CALIFORNIA, AUTHORIZING THE EXECUTION OF A MEMORANDUM OF UNDERSTANDING AMONG THE 78 CORRIDOR CITIES (SAN MARCOS, VISTA,
CARLSBAD, ESCONDIDO AND OCEANSIDE) FOR COST -SHARING OF A
PROFESSIONAL SERVICE S AGREEMENT WITH JPW COMMUNICATIONS ND
AN ENHANCED MEMBERSH IP WITH SAN DIEGO NO RTH ECONOMIC
DEVELOPMENT COUNCIL
WHEREAS, the cities of Carlsbad, Escondido, Oceanside, San Marcos and Vista ( “78 Corridor Cities”) have been participating in an economic development collaborative model called “Innovate 78” to promote economic development opportunities along the 78 Corridor ; and
WHEREAS, since June 2014, the Innovate 78 economic collaborative model has achieved great success in supporting hundreds of companies, impacting thousands of jobs, and promoting partnerships and providing resources for the North County business community; and WHEREAS, in September of 2021 , to continue the work of the Innovate 78 economic development initiative and in accordance with the best municipal procurement practices, the 78 Corridor Cities released a Request for Proposals for professional services to implement the Innovate 78 initiative, to which there were seventeen respondents; and WHEREAS, to continue the work of the “Innovate 78” economic development initiative, the 78 Corridor Cities have designated the City of Oceanside to contract with the JPW Communications for the required services as set forth herein; and WHEREAS, after evaluation and interviews, the 78 Corridor Cities wish to enhance their memberships with San Di ego North Economic Development Council (SDNEDC) and contract with JPW for work implementing Innovate78 on their behalf has given SDNEDC and JPW’s unique skills in marketing, research and tactical business capabilities; and WHEREAS, in turn, each City wil l contribute an equal financial share of $20 ,000 per city per year for the SDNEDC membership as well as $20,000 per year for the JPW work effort , with the funds being appropriated from the Community and Economic Development Department operating budget with no additional appropriation required; and Resolution No. 2022-8979
WHEREAS, this City Council desire s at this time and deems it to be in the best public interest to approve said MOU;
NOW, THEREFORE, BE IT RESOLVED by the City Council of the City of San Marcos, California, as follows:
1. That the above recitations are true.
2. That the City Manager and City Clerk are authorized to execute, on behalf of the City, the MOU . A copy of the MOU is attached to this Resolution as “Attachment A” and incorporated by this reference.
PASSED AND ADOPTED by the City Council of the City of San Marcos, California, this 2 5th day of January, 2022, by the following roll call vote:
AYES: COUNCILMEMBERS:
NOES: COUNCILMEMBERS:
ABSENT: COUNCILMEMBERS:
APPROVED:
Rebecca D. Jones, Mayor
City of San Marcos
ATTEST:
Phillip Scollick, City Clerk
City of San Marcos