San Pablo City Council Meeting
April 6,2026
MEET EMBARC
Deep LocalRoots
Demonstrated Leadership & OperationalExpertise
Secure, Compliant & Tested Through Existing Operations
Ready to Execute Efficiently on Our Proposal
Selected as Part of City's Rigorous, Merit-Based Process 2 MeetEmbarc
PROVEN RETAILOPERATOR
MORE THAN
450 PAGES
OF SOPS
COMPLIANCE
AUDITING
SOFTWARE
PROPRIETARY
TRAINING &
EDUCATION
GENERATES MORE
REVENUE PER SQ/FT
THAN NATION’S
LEADING RETAILERS
LOCAL HIRING &
A CBA WITH
UFCW UNION
PROVEN MULTI-
MARKET
OPERATOR
3 4
1 2
3 4
Locked Front Entrance
Exterior Security Patrols
Age Verification
2 GUIDED
Secure Door to Sales Area
Tested & Compliant
Products
Second ID Verification
METRC Tracked Product
Fully Banked to Limit Cash Onsite
4 EXIT
Opaque Shopping Bags
Security to Prevent Loitering
Dozens of Surveillance Cameras
The abovefloor planis for illustrative purposes only andis notspecificto theSan Pablosite. It shows our generaloperationalflow anddoes notreflectactualsite dimensions or layout.
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TESTED OPERATIONALMODEL
3 CHECKOUT
1 GREETED
Embarc San Pablo
Community Advisory Board Members
Jonathan Luong
Embarc Local Partner
Ron Raman
Former San Pablo Police Chief
Sonia Bustamante
Director, SAFE Center
Leslay Choy
Executive Director, San Pablo EDC
Genoveva Calloway
Former San Pablo Mayor
Ed Hernandez
Neighbor, Ed Hernandez Karate
Dr. Ray Castro
Contra Costa College Foundation
Empowers local stakeholders to direct community engagement through our Community Advisory Board
Commits 1% of revenue in perpetuity to the San Pablo community, with 0.5% allocated to the Community Investment Fund and 0.5% contributed to the City’s Small Business Revolving Loan Fund Provides ongoing paid volunteerism for all employees with a prioritization on neighborhood beautification efforts
Deploys a third-party, accredited youth drug prevention and education program to address one of the community's primary concerns through non-profit partners
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5 COMMUNITY INVESTMENTPLAN
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6 THOUGHTFULLY VETTEDLOCATION
Thoroughly vetted and compliant with all municipal and state regulations Demonstrated potential for plaza and area revitalization Maximizes public health and safety
Appropriately accessible to enhance municipal revenue generation and community investment Extensive engagement to understand history of the site and redevelopment potential Pre-Selection by City Post-Selection by City Post-Entitlement / During Operations Met with the San Pablo EDC to
understand local economic and
community priorities
Met with nearly two dozen community
stakeholders to understand community
needs; coalesced a Community Advisory
Board
Location -specific site plan and Good
Neighbor Policy developed as part of
submission for merit -based licensing
process
Conducted outreach to all residences
and nearly all businesses (some were
closed) within a 1,500-foot radius of the
selected site — knocked on a total of 473
doors (not all were home)
Five calls and/or meetings with Pastor
Parham between November 2025 and
February 2026
Met with the Police Chief and his team to
understand history and public safety
perspective of the site
A perpetual seat reserved on the CAB for
a neighborhood representative — the
board meets quarterly and
documentation is shared with the City
An annual Community Listening Session
to ensure accessibility and
responsiveness
Neighborhood Compatibility Plan with
complaint escalation protocol ensures
real -time response to concerns
7 MeetEmbarc
TRACK RECORD OF ENGAGEMENT
Alwaysaccessible to you
Lauren Carpenter
[email protected]
Dustin Moore
[email protected]