Community Development Agency
www.santa-ana.org/community-development
Item # 22
City of Santa Ana
20 Civic Center Plaza, Santa Ana, CA 92701
Staff Report
December 19, 2023
TOPIC: Agreement with ParkMobile, LLC for Parking Meter Mobile App Services
AGENDA TITLE
Approve the Agreement with ParkMobile, LLC to Provide a Mobile App Payment Option for Parking Meters in the Amount of $500,000
RECOMMENDED ACTION
Authorize the City Manager to execute an agreement with ParkMobile, LLC for parking meter mobile app services for a three-year term beginning December 15, 2023 to December 14, 2026, with an option to extend for a two-year term, in an amount not to exceed $500,000, subject to non-substantive changes approved by the City Manager and City Attorney (Agreement No. 2023-XXX).
GOVERNMENT CODE §84308 APPLIES: Yes
DISCUSSION
Parking meters were authorized by the City Council in the late 1980s with the objectives of improving traffic circulation and parking availability due to the increasing density of the area. In 2015, the City of Santa Ana entered into an agreement with ParkMobile, LLC for the parking meter mobile app service in order to provide customers the option to pay for meters via a mobile app (contactless payment option).
Currently, all 1,200+ meters have the mobile app payment option provided by ParkMobile, LLC. Staff has received positive comments for the convenience of having a mobile app payment option for the meters and current data has shown a substantial increase in the use of the ParkMobile app. The number of ParkMobile transactions has increased substantially, particularly after the pandemic where contactless payments are more desirable. Customers that use the parking meters find that the ParkMobile app is convenient and user friendly.
In an effort to stay current with the demand of visitors in the Civic Center and Downtown areas where meters are utilized, staff has prepared a new agreement to continue providing the mobile app payment as an option. The proposed agreement with ParkMobile, LLC is for an amount of up to $500,000 for a three-year term with an option to extend for two additional years.
Agreement with ParkMobile, LLC for Parking Meter Mobile App Services December 19, 2023
3 9
2 3
The proposed agreement will continue to provide mobile app payments for customers at all meters without interruption.
The City will continue to collect the $2.00 per hour meter rate plus an additional $0.40 convenience fee when customers opt to pay with ParkMobile. Having the City collect the parking revenue and the convenience fee helps avoid delays in revenue collection.
Thereafter, ParkMobile submits an invoice to the City requesting their convenience fees, which are paid by the customers. The City remits payment to ParkMobile for only their convenience fees (paid by the customers) within 45 days. ParkMobile, LLC does not charge the City any maintenance fees or charges for the mobile app service.
ParkMobile provides the City with access to the online portal, customized decals for the meters, and signs to the City at no additional cost.
The new proposed agreement is a cost neutral agreement as the City collects and keeps the meter-parking revenue and pays ParkMobile for only the convenience fee that was paid by the customer, which is an effective and efficient process for customers and staff.
FISCAL IMPACT
Funds are available in the Parking Meter account (02718131-62300) and will be appropriated in the fiscal year budgets as follows:
Fiscal Year Accounting Unit-
Account Fund Description Amount
FY 2023-2024 02718131-62300
Contract Services Parking Meter $ 100,000
FY 2024-2025 02718131-62300
Contract Services Parking Meter $ 100,000
FY 2025-2026 02718131-62300
Contract Services Parking Meter $ 100,000
FY 2026-2027 02718131-62300
Contract Services Parking Meter $ 100,000
FY 2027-2028 02718131-62300
Contract Services Parking Meter $ 100,000
Total $ 500,000
EXHIBIT(S)
1. Agreement - ParkMobile, LLC
Submitted By: Michael L. Garcia, Executive Director of Community Development Approved By: Tom Hatch, Interim City Manager