4/23/2024 Item #7
City Council Meeting
Item 7 - RTC24-433
Action on Proposed Changes to the
1852 Include Sponsorship of the 4th of July
THE MISSION CIT Fireworks Show in the Amount of
$50,000
April 23, 2024
Background
• Historically, the City has sponsored an All-City Picnic and Fireworks show at Central Park on the 4th of July
• Special events were paused during COVID
• In FY 2021/22, funding for special events was reduced by $358,116 and the fireworks component was eliminated
• City Manager requested that staff evaluate if a fireworks show be restored for 2024
City of
Santa Clara
The Center of What's Possible
POST MEETING MATERIAL
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Central Park
• Conditions have changed since last fireworks event at Central Park:
• Central Park Elementary has been fenced off, irrigation installed, and the School District has imposed conditions for use (City to reimburse for all costs)
• Ongoing construction of Magical Bridge All-Inclusive Playground • Closure of the George F. Haines International Swim Center • Critical incidents at large scale events across the country heightened concerns about security
• City no longer has fireworks vendor on contract. Time of the essence City of
Santa Clara
Proposed Solutions
• Location: Identify alternative location with sufficient capacity and resources to hold large scale event safely and with minimal impact to neighborhoods on the holiday
• Fireworks: Identify a means to secure a vendor in time for a July 2024 show • Funding: Identify source of funding for fireworks show component • Proposed solution: Partner with Mission College to host All-City Picnic.
Partner with Great America to leverage and enhance their existing fireworks show. Authorize SVP annual sponsorship of fireworks show component City of
Santa Clara
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Mission College
• Event Staging Capacity
• Central Plaza for Entertainment
• Parking
• Emergency Vehicle Access
• Access for Food Trucks
• Utilities & Power
• Security
• Staff Resources
• Proximity to Great America
Great America
• Existing contract with fireworks
vendor previously used by the City
• Established safety zone
• Minimal cost to restore fireworks
• Mobile app to synchronize musical
experience
• City can focus on All-City Picnic
• Strengthens public safety
presence in the area
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Silicon Valley
Power (SVP)
SILICON
• In June 2019, Council approved
SVP annual list of sponsored
community events VALLEY
• List was updated in October 2019;
4th of July Fireworks show was not POWER.
included. Show was previously
sponsored
CITY OF SANTA CLARA
• Designation as Presenting
Sponsor: "4th of July: Firework
Extravaganza Presented by Silicon
Valley Power"
Summary
• Current conditions at Central Park present challenges in hosting a large-scale event safely
• Partnering with Mission College, Great America and Silicon Valley Power provide a viable alternative to achieve the Council's goal for a fireworks show in 2024
• Piloting the large-scale special event lays the foundation for future partnerships to better serve north Santa Clara residents City of
Santa Clara
The Center of What's Possible
4 4/23/2024 Item #7
Recommendation
1. Authorize the City Manager to continue negotiations with Mission College and Great America and take all necessary steps to host and provide services tor the 2024 All-City Picnic and Fireworks Extravaganza ir alignment with the Plan outlined in this report; and
2. Approve the addition of the 4th of July Fireworks show to Silicon Valley Power's List of Annual Sponsorships in the amount of $50,000 City of
Santa Clara
Council Feedback
City of
10 Santa Clara
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