Santa Maria Valley
ECONOMIC
IMPACT REPORT
Santa Maria Valley Chamber | (805) 925-2403 | santamaria.com | santamariavalley.com July - December 2024 | Prepared for the City of Santa Maria Attachment A
Introduction
Table of Contents
Economic Development........................................................................................1 Business Attraction................................................................................................2 Business Retention & Assistance.........................................................................3 Requests for Information......................................................................................4 Providing Business Support...............................................................................4-8 Tourism................................................................................................................9-12 Workforce Development.................................................................................13-15 Addressing Housing Needs...................................................................................15 Community Involvement.................................................................................16-17 Media Mentions................................................................................................18-19 Economic Development
21 PotentialNew Businesses
30Business Retentionand Assistance
120+ Events andMeetings
7429
Units in HousingPipeline
Santa Maria Valley Economic Impact Report | 1
The Santa Maria Valley Chamber of Commerce proudly presents our 6-Month Economic Impact Report, highlighting achievements from July to December 2024. This report reflects our commitment to economic growth, business support and community enhancement.
We supported 21 potential new businesses, assisted more than 30 local enterprises, and addressed three economic information requests, ensuring a vibrant business environment. The Hispanic Business Alliance provided outreach to dozens of businesses, and hosted various networking and educational events. Our targeted tourism campaigns and event sponsorships maintained high transient occupancy tax receipts, boosting the local economy and supporting various community events.
Workforce development initiatives, including the NextGen CEO program and Teacher Tours engaged students and educators alike, fostering innovation and supporting local education in our community. Our various advocacy initiatives and Leadership Santa Maria Valley program worked to create a strong Santa Maria ecosystem, as well as our ongoing partnership with the Workforce Development Board of Santa Barbara County to connect businesses to resources and funding.
Through legislative events, business roundtables, local government collaborations and other community events, the Chamber remains a cornerstone of civic engagement and economic leadership in Santa Maria Valley, striving to make the region a thriving place to live, work and play.
The Chamber’s Economic Development department provided direct support to 21 businesses thinking of starting a business or moving their business to Santa Maria.
Business Type/Idea Support Provided
Tamale business Info on WEV & MEHKO
Salon Info on Funding, Establishment Licensing
Coffee/ Bakery shop SM Inn Next steps
Daycare business Finance support and resources
Furniture business Support navigating through processes Light manufacturing Finding a company to assist and partner with them Consulting company Start-up questions and direction given Electric Bus Company Information on locating to the area, tour, and Q & A Small business startup Information and guidance
Restaurant start up Help finding location to make their food Business startup Tax/seller’s permit/food related questions Philanthropic Horse
preservation Introductions
Food Business Looking for shared kitchen
Truck Compliance- DOT Drug
testing State information for start-up
Food Vendor for events Health permit info/ SM bus license info Sole prop business FBN/DBA – questions
WEB Marketing Service – Event
Vendors Advice on questions and needs
Indoor sport training facility Where to start and steps to take to achieve, sent demographic info, SCORE, SBA, EDC, and broker infromation
Business Attraction
Santa Maria Valley Economic Impact Report | 2
Santa Maria Valley Economic Impact Report | 3
Business Support Provided
Resident Election information
Athletic Concerns towards Starbucks on Main
Jeweler Need financial resources
Education Student Orientation/SM info
Engineering/Architecture Discuss business needs
Coaching business Ways for community engagement
Mixed use project Community support
SM Philharmonic Sponsors for family day concert
SMX air service Meetings for consultant to attend
Housing group Phone call - info on what they do and how to assist, where they can get involved SMX Businesses travel needs
Strawberry Commission Growers’ minimum wage discussion
REACH Assistance with location for Roundtable
Non-Profit Information and how we can assist
UPC Support needed for project
Non-Profit Intro to Hardy Diagnostics
Developer Local Hotel connections for development
Recycling Go Biz assistance
Food business Looking for commercial kitchen
Service Company Set up and structure
Childcare Conglomerate Connections to potential funding sources Housing Giving advice
Developer Outreach for use of facility
Construction company Assistance with expired bus license and permits being held Mall/City Creation of PSA Mall safety video
Partners in Education Questions regarding SM Companies
AHC Looking for space for Trucking program
Business Retention & Assistance
The Chamber’s Economic Development department provided business assistance services to 30 local businesses and residents.
Requests for Information
Downtown Revitalization
We work toward a solution and are constantly in communication with the City of Santa Maria leadership to ensure the process is moving forward. We maintain consistent messaging, delivering confidence in the project while addressing community concerns and input.
Governor’s Office of Business & Economic Development (GO-Biz) RFI’s
The Chamber‘s Economic Development department received 3 RFI’s via GoBiz. The RFIs were for: a property request for a business at Vandenberg Space Force Base looking to expand, 1 Project Cloud, and Project Sidekick.
Providing Business Support
Chamber Membership
Networking Opportunities
1 , 3 0 0 +
Networking Event Participants
This includes the Chamber’s weekly Build Your Business networking events, Chamber Mixers, ribbon cuttings, annual Awards Gala and candidate forums.
Santa Maria Valley Economic Impact Report | 4
8 4 7Members 4 3New Members 8 8 %Retention Rate
Providing Business Support
Santa Maria Valley Economic Impact Report | 5
Annual Awards Gala
Over 300 community members joined us to celebrate our local community during the 2024 Annual Awards Gala. A number of individuals, organizations and businesses were recognized for their contributions to the Santa Maria Valley community.
Businesses of the Quarter
JB's Jewelers and Tony Cravello Insurance were recognized as the Businesses of the Quarter for the 3rd Quarter of 2024.
J&E Cleaning Services and Klondike Pizza were recognized as the Businesses of the Quarter for the 4th Quarter of 2024.
The businesses were each recognized during a City Council meeting and presented an award for this recognition.
State of the City
Over 160 were in attendance to see presentations by the Mayor and City Manager. The bilingual event included Spanish
translations.
Freedom Monument Ceremony
175 people attended the 23rd Annual Freedom Monument
ceremony, honoring Santa Maria Valley’s fallen heroes.
Providing Business Support
Hispanic Business Support
The Chamber’s Economic Development department helps support Hispanic business outreach efforts through the Hispanic Business Alliance (formerly Hispanic Business Group), which organizes educational and networking events. 1 , 2 0 0 +
Event
Attendees
211
Hispanic Business
Alliance Members
6 Events
Held
6 0 +
Business
Visits
Furthermore, “Grow Your Business” events were at the Santa Maria Town Center Mall. These sessions provided local business owners and aspiring entrepreneurs with essential knowledge on topics beneficial to their ventures. For instance, recent presentations have included, HR topics by YPP/HR Your Way, legal business tips from Kirk and Simas, and information on the Downtown Revitalization from the Vernon Group. Additionally, GYB offers an array of topics that aim to help serve the needs of all of its members.
Santa Maria Valley Economic Impact Report | 6
Business Type/Name Support Provided
Corn Vendor Provided with food permit info
Mobile Detailing Business License Guidance
Prospective Food Vendor Food permit info
Party supplies store Help with business resources (redirected to marketing company) Hair salon Directed to workforce program
New business startup Needed help obtaining a loan, connected them with the SBA Barber shop start up Assisted with first steps in the process of starting up Party accessory company Web service assistance provided Beauty Salon Directed to workforce resources
Food Vendor Food permit guidance
Food Vendor Food Permit guidance, and steps to starting the business provided Food Vendor Health Permitting Issues
Clothing Business Startup Startup Process
Business Outreach & Assistance was provided to the following Hispanic businesses:
Providing Business Support
Santa Maria Valley Economic Impact Report | 7
Servicos de immigration
Novedades y Decoraciones Santos
Angelita's Fashion
Paqueteria Los Mixtecos Express
Santa Maria Bridal
Furniture Depot
Power of Nature
Deli Delicious
Mikado Sushi
El Oxxo
La Bellezza
Fashion Max
Taqueria Robles
A&J Jewelry
Jade & Co
Kevin's Jewelers
Daniel's Jewelers
Don Roberto's Jewelry
Boost Mobile Store
Botanica La Divina Fe
Taqueria Guerrero #1
A Mi Manera Mexican Restaurant
Maya Mexican Restaurant
Tortelleria Mexico
Superstars Cuts
Cigarette King
The following businesses were visited for Chamber outreach, via the Hispanic Business Alliance:
Fix 805
The UPS Store
La Verna Pizza
El Tizon
Big 5
X-travagant hair salon
Woodys Bobas
Rangel Music
Leisure Time Games
Luxury Perfumes
Hibbett Sports
Wicked Moon
Cellax Phone Repair
Asian Relaxation
Cloud 9 Salon
The Dream Collection
Local Non-Profit
Local Job Finder Company
Local Santa Maria Town
Center Hispanic Small
Business
Local Santa Maria Town
Center Hispanic Small
Business
Local Santa Maria Town
Center Hispanic Small
Business
Business Visits
Cotton: On Kids
Cotton: On
Barber Shop
Burger Restaurant
Mexican Food Restaurant
Barber Shop
Salon Shop
Eyebrow Art
Honey Tree
Royal Barbershop
World 1-1 Gameplay
Income Tax & Services
Cellular Shop
Convenience Store and Deli
Party Supplies Store
Dry Cleaners Shop
Santa Maria Town Center
Jewelry Stores (3)
Santa Maria Town Center
Small Businesses (3)
Providing Business Support
Santa Maria Valley Economic Impact Report | 8
Grow Your Business Events
Access to Capital Event: Partnership between the Santa
Maria Valley Chamber, Allan Hancock College’s non-credit department and the U.S. Small Business Association. During the event, Cesar Estrada spoke to an engaged audience
eager to learn about securing funding for their business ideas.
Financial Literacy Event: Marisol Cruz, Senior Vice
President and Loan Administrator from Community Bank of Santa Maria discussed the importance of financial literacy and provided valuable insights on accessing capital, covering steps for new businesses to qualify for and utilize funding sources effectively.
Workers' Comp and Essential HR Tips Event: Pam
Kuncinski from Your People Professionals shared invaluable insights on workers' comp and essential HR tips to help businesses thrive.
Hispanic Business Alliance in Review: How the Hispanic
Business Alliance is making a positive impact in our
community. This event featured insightful presentations from committee leaders, offering an inside look at their initiatives and achievements for those who may want to get involved at a Committee level.
Hispanic Heritage Mixer
Was held at the Santa Maria Town Center Mall and brought together over 40 businesses and close to 300 attendees
that celebrated Hispanic businesses in the area.
Posadas Mixer
The HBA's Annual Posada Mixer on December 5th was a
lively celebration of the Posadas tradition and the Christmas season. More than 35 businesses came together to showcase their unique offerings to a crowd of over 500 people. It was a great mix of professionals, entrepreneurs, and families, all coming together to enjoy delicious food, festive music, and a chance to network while celebrating Hispanic culture.
Events
The Hispanic Business Alliance hosted the following events:
Tourism
Transient Occupancy Tax Data
Santa Maria Valley Economic Impact Report | 9
As of November 2024, the cumulative TOT revenue stands at $3,588,740.17, compared to $4,149,018.50 during the same period in 2023. While this indicates a downward trend in year-to-date collections, there are still six months remaining in the fiscal year, providing opportunities for recovery. With continued efforts to drive tourism and economic activity, we remain optimistic about seeing positive shifts in the local industry in the months ahead.
Month 2023 Monthly Totals 2024 Monthly Totals
January $205,130.05 $199,345.75
February $231,414.69 $210,286.10
March $314,518.19 $275,837.25
April $335,291.13 $277,268.38
May $342,224.96 $315,838.18
June $505,111.83 $496,629.02
July $418,849.93 $453,920.91
August $385,642.92 $363,851.23
September $500,786.58 $456,660.17
October $326,496.50 $282,414.45
November $265,816.23 $256,688.73
The Visitor’s Bureau was featured in:
Sunset Magazine Harvest Issue
SoCal Life Magazine
Community Support
From July to December, the Visitor’s Bureau authorized $19,000 in local event support to the following community events:
Santa Barbara County Fair
Friends of Waller Park Disc Golf Open
Santa Barbara County Farm Day 2024
Central Coast Airfest
Santa Maria Open Streets 2024
Dana Adobe Holiday Gala
Cops ‘n’ Cars
44th Cruisin’ Nationals Kustom Car show and Cruise
54th North/South F-100 Run
West Coast Kustoms Cruisin’ Nationals
Model A All Ford Club
Human Trafficking Awareness Forum
Tourism
Paid Advertising
Santa Maria Valley Economic Impact Report | 10
We hosted 3 FAM tours from July - December:
Visit CA - Alex Ayling & Carrie Bacon
Visited Santa Maria as a part of Visit California’s ‘California Roadtrip’ series Carole Meyers
Freelance contributor
Fiona Chandra
Freelance writer for 10 years. She travels frequently to explore the world. In her career, she has contributed travel stories to Fodor's, Thrillist, L.A. Times, and more.
Tourism
Familiarization (FAM) Tours & Media
Santa Maria Valley Economic Impact Report | 11
Website Traffic
Our tourism website (santmariavalley.com) continues to be a strong driver for hotel referrals. 257,000+Website Visits
4,627Website Hotel Referrals
Tourism
Brochure & Visitor Guide Distribution
2 , 7 0 0 +
Visitor guides
distributed to local
hotels, businesses and
through Certified Folder
Display placements
2 , 6 0 0 +
Wine guides and maps
distributed to local
hotels, businesses and
through Certified Folder
Display placements
Industry Partner Events
TMD Advisory Committee Meeting
Guadalupe-Nipomo Dunes Center Board Meeting
Meeting with VP of Sales for Travel & Adventure
Guadalupe-Nipomo Dunes Center Board Meeting
Sports Events & Tourism Association (SportsETA)
Central Coast Tourism Council board meeting
California DMO Alliance
California Society of Association Executives: Seasonal
Spectacular Pre-event Meeting
CalSAE Seasonal Spectacular
Group Leads
National Corvair Convention
Western National Softball Tournament
Santa Maria ‘EDM Concert’
Quilt Guild
Sports Events & Tourism Association (SportsETA)
Central Coast Tourism Council board meeting
2025 California State Square Dancing Convention
Corvair National Convention
44th Cruisin’ Nationals Kustom Car show and Cruise
54th North/South F-100 Run
Santa Maria Valley Economic Impact Report | 12
Supplemental Visitor’s Bureau Report
To see the full report of the Visitor’s Bureau, see the supplemental report submitted alongside this document.
Workforce Development
Leadership Santa Maria Valley
Leadership Santa Maria Valley is an 11-month program designed to foster and create future community leaders. 400+ individuals have graduated since the program began in 1995.
This year’s class of 23 individuals kicked off its initial topic day at Vandenberg Space Force Base, followed by Agriculture topic day by touring Driscoll’s to learn about the berry industry. For the next month’s Public Safety topic day, LSMV visited and toured the Santa Maria Police Department. For December’s Youth and Education topic day, LSMV toured and learned about the
childcare offered at the YMCA, Boys and Girls Club of the Central Coast and Allan Hancock College. (Class of 2025 pictured right, above.)
Each Class gives back to the community with their own unique Legacy Project. The LSMV class of 2024 created a presentation as their class Legacy Project after seeing the need in our schools and community for a bilingual presentation that provides parents with valuable information and tutorial to help keep their children safe from the dangers linked to social media and cyberbullying.
During Santa Maria High School's Cafecito Parent Meeting, Eligio Lara and Gina Cortez presented to capacity filled room of 350 parents. The Presentation was conducted in Spanish along with Mixteco translation. (Presentation crowd pictured right, below.)
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Workforce Development Board Partnership
The Chamber has launched their “Build Your Workforce” program in partnership with the Workforce Development Board and has begun business outreach to connect businesses to resources and funding available to upskill, hire and provide work experience for employees. Additional information is available at www.santamaria.com/workforce/.
The Chamber is also partnering with the Workforce Development Board and the Lompoc Chamber on connecting businesses to a paid work experience program for justice-involved individuals. Additional information is available at www.santamaria.com/workforce/paid-work-experience-programs/ Paid Work Experience Programs
Lompoc Informational Session: 12 local businesses joined the Lompoc & Santa Maria Valley Chambers, along with the Santa Barbara County Workforce Development Board, to learn more about paid work experience programs and incentives available for hiring justice-involved individuals.
Santa Maria Valley Economic Impact Report | 14
Workforce Development
Advocacy
City Council Candidate Forum: The Chamber co-hosted a Candidate Forum for City Council districts 1 & 2 with the League of Women Voters of Northern Santa Barbara County. Over 80 community members came out to hear from the candidates and ask questions during the 2 hour program. The Mayors Candidate Forum will take place October 4th.
The Chamber provided a letter of support for Allan Hancock College to provide agriculture training, tours, paid internships, and experiences for students pursuing degrees and certificates in Agriculture Robotics and Mechanized Agriculture. View letter here.
The Chamber submitted a letter and resolution to the Santa Barbara County Board of Supervisors opposing the proposed $26 per hour minimum wage for agricultural workers. View letter here.
The Chamber partnered with the League of Women Voters on Candidate Forums for the City of Santa Mayor, and the Santa Maria Airport Board. A combined total of over 80 individuals attended the forums. (A candidate forum for City Council was held in September.)
Voter Guide: The Chamber released its 2024 Voter Guide, which included the Chamber’s positions on a number of local ballot and bond measures. Additional information is available at https://www.santamaria.com/2024-voter-guide/ Business & Government Roundtable: 30+ attendees joined up for our last Business & Government Roundtable of 2024.
Dana Eady, Planning Manager for the City of Santa Maria, provided information on the General Plan Update and public participation in this process. The group then broke into small groups to discuss the role the Chamber should play in engaging in the community in this process. As a result, the Chamber will be assisting the city and gathering participants in sub-committees that will provide input around the policy frameworks outlined in the General Plan Update.
Ballot proposition positions & outcomes: The Chamber released their Ballot propositions positions prior to the election.
With the exception of Prop 5 and Measure J, the results of the election aligned with the outcomes we wanted for each proposition. (Election results can be viewed here.)
Uplift Grants letters of support: The Chamber wrote letters of support for a number of our local and regional partners submitting grant applications for funding from the Uplift Coalition.
The Chamber has been involved in various advocacy efforts to support a thriving local region for not just businesses, but the community as a whole. From July through December, we engaged in the following efforts and events:
Housing Project Support Provided
Blosser Ranch Heard needs and working through the best way we may assist them Solomon Hills Submitted application to county, here to assist when needed Downtown Housing Project Council meeting prep
Blosser Ranch Municipal / School District assistance
Downtown Project City Council prep and support
Cook St Apts Introduction to other developers
Bellecrest Cottages Info on project, and support letters Blosser Ranch Support and conversations
Richards Ranch Following progress of Annexation request Solomon Hills Following process of application
Downtown Development Meeting Discussion of timing
Addressing Housing Needs
Santa Maria Valley Economic Impact Report | 15
Workforce Development
Teacher Tours
The Chamber and SBCEO held various teacher tours over the past six months. The first tour theme was “Mind to Market,” touring All American Screen Printing, VTC and PCPA. The October Teacher tour focused on “Green Construction.” We toured the Santa Maria Carpenters Training Center, a local housing development in construction with Coastal
Community Builders, and Engel & Gray’s composting site.
November’s Teacher Tour focused on businesses in
healthcare, touring Mission Hope Cancer Center, Family
Service Agency, and Movement for Life Physical Therapy.
The Teacher Tours program connects business and education, so teachers can have business relationships with local
businesses and bring back best practices and insight to their classrooms to better prepare students for local jobs.
NextGen CEO
NextGen CEO is an 8-week program which teaches 6th grade students how to start their own business. At the end of the program, students get to open their business to the public. Since the program started, 200+ kids have participated with 75+ businesses launched.
To amplify program impact, we partnered with the Boys & Girls Clubs of Mid Central Coast to run NextGen CEO as part of their curriculum and did a pilot program with the Guadalupe club site over the summer.
Government Relations
Community Involvement
Local Meetings & Events
The Chamber’s Economic Development department stays actively involved in the community to build relationships and understand the needs of local businesses and the community.
Tri-County Chamber Alliance Meeting
CalChamber Legislative Call
State of the County
Bob Nelson Los Alamos Town Hall
City Council Meeting Planning Commission Meeting
Planning Commission
Study Session
Workforce Challenges Roundtables - Business &
Education
United Way Board Meeting
Partners in Education Programs Committee Meeting
Santa Maria Open Streets stakeholder meeting
Chamber Board Meeting
Planning Commission Meetings (2)
Planning Commission Study Session
Santa Maria Downtown project meeting
Santa Maria Airport Board Meeting
Downtown improvement district meeting (City/Chamber)
Economic Development Commission Meeting
EconAlliance Healthcare Forum
EconAlliance President’s Reception
Employer Sponsored Housing Consortium Community
Workshop (Santa Barbara South Coast Chamber)
Regional Digital Infrastructure task force
Tourism Marketing District Advisory Committee meeting
Leadership Santa Maria Valley Board meeting
Economic & Community Development
Santa Maria Valley Economic Impact Report | 16
Meeting with Bob Nelson
August 20th Council Meeting
Laurus College - Workforce Development
State of the City Preparation Meeting
Mayoral Candidate Forum Santa Maria Airport Board
Candidate Forum Tri County Chamber Alliance
Monthly Meeting
Business & Government Roundtable
City Study session meeting
Hancock Honors event
REACH Appreciation event
AT Still Graduation Ceremony
Airfest VIP dinner
Weekend at the Airfest
Planning Commission Meeting
City Council meeting
Chamber Mixer
Meeting at SpaceX
Meeting at VSFB
Meeting with United Way
City Council Candidate Forum
City Council - Business of the Quarter
Presentation Measure J Press Conference
Meeting with City manager
City Council meeting City planning
commission meeting
Partners in Education - Programs Committee Meeting
Chamber Board Meeting
W.A.C.E. Emerging Leaders Council Monthly Meeting
W.A.C.E. Academy
Workforce Development Board Full Board Meeting
Scholarship Foundation of Santa Barbara Lunch & Learn
Event
Western Association of Chamber Executives (WACE)
Nominating Committee
Downtown Bid meeting Civitas
Teacher tours (Mission Hope Cancer Center, Family
Services Agency, Movement for Life physical therapy)
Partners in Education Board Meeting
REACH meeting with Executive Team
REACH – Practitioners network
Grow Your Business
SMX Board of Director Meetings (2)
Strawberry Commission Meeting
AT Still Meeting with the Dean
REACH Practitioner Network
Meeting with Laurus College
Bus Manufacturer meeting, tour, lunch, Q & A
Diablo Power Plant Tour with EDC
Meeting with City Staff
Meeting with Atlas Copco
Partners in Education Board Meeting
Partners in Education Golden Bell Award review
Western Association of Chamber Executives Emerging
Leaders Council - Monthly Meeting
Western Association of Chamber Executives Emerging
Leaders Council - Exec Committee Meeting
United Way Board Meeting
Partners in Education Career Coach training
WACE Emerging Leaders Council Meeting
WACE Membership Committee Meeting
WACE Conference Planning Committee Meeting
Downtown Bid meeting with Downtown SLO
Northern Santa Barbara County United Way Board Meeting
Western Association of Chamber Executives Emerging
Leaders Council Meeting
Paid Work Experience Programs - Lompoc Informational
Session
Community Involvement
Santa Maria Valley Economic Impact Report | 17
Build Your Business networking event (4)
Santa Barbara County Fair Ribbon Cutting (Opening
of the Santa Barbara County Fair & the ReDedication
of the Clarence and Rosalie Minetti Arena)
Meeting with a local bank
Oasis Center meeting
Healthcare Job Training opportunity meeting with San
Fernando Valley Chamber
Business Support
Build Your Business weekly networking breakfast (5)
Ribbon Cutting - Old Orcutt Yarnery
LSMV Board Meeting
Chamber Executive Committee Meeting
Chamber Board Meeting
Local Copies, Etc. Ribbon Cutting - 25th anniversary
celebration
Chamber Mixer at Altrusa Festival of Trees
Paid Work Experience Program Information Session
(in partnership with the Workforce Development
Board)
Build Your Business (BYB) weekly networking
meeting - 4
LSMV Board Meeting
Chamber Executive Committee Meeting
Chamber Board Meeting
Co-Star demo
SBCAG meeting
Developer - meeting
Town Center Mall meeting with City/Macy’s
Vernon / City / Chamber
HDL Meeting
Hispanic Business Group Hispanic Heritage Month Mixer
CALM Ribbon Cutting & Open House
Meeting with Santa Maria Valley Railroad
LSMV Alumni Lunch & Learn
Chamber Annual Awards Gala
Housing meeting
HRM Group meeting
Potential Developer meeting
Supervisor Office meeting
Guadalupe Business Alliance
City Council meeting
Planning Commission meeting
Planning Commission Study Session
EconAlliance related meeting
ATSU Meeting
Civitas meeting
UPC meeting
Mall/Macy’s/ City Meeting
Orcutt Library meeting
Met with a councilmember
LSMV Board Christmas Breakfast Meeting
Chamber Executive Committee Meeting
Mixer with Kia and Altrusa
NextGen CEO Business Launch Event
NextGen CEO Graduation
LSMV Alumni Lunch & Learn
Dunes Gala
CASA Fundraiser
Community Events
LSMV Welcome Reception
LSMV Retreat
SEEAG Farm Day VIP Tour
Pacific Coast Business Times Spirit of Small Business
Awards
Santa Barbara State of the County
Oasis Senior Center Fundraiser
Cal Poly Strawberry Commission event
EconAlliance Golf Tournament
Rotary (3)
Concerts in the Park (2)
Farm Bureau Celebration of Harvest
Boys & Girls Club Luncheon Honoring Brooks Wise
Santa Maria Evening Rotary
Vandenberg Space Force Base Tour
2nd Quarter Awards 2024 Space Force Vandenberg
Mayors Gala Planning meeting
Hancock Honors
Allan Hancock College Career Exploration & Job Fair
Northern Santa Barbara County United Way Mayor’s
Gala
Airport Candidate Forum
Reach Practitioners Network
SMX Board meeting
Freedom Monument
Salute to Teachers
State of the City
Temperament Theory Workshop hosted by Laurus
College
Chamber Mixer at United Staffing Associates
Camber Ambassador Committee Meeting
EDC meeting
Gala
Fighting back Santa Maria Event
Y Event
Manufacture Forum
SB Foundation DEI meeting
SMX Board of Director’s meeting
REACH Roundtable
REACH Practitioners Roundtable
Central Coast Jet Center Holiday Event
Hispanic Business Alliance Posadas Mixer
Santa Maria Valley Economic Impact Report | 18
Media Mentions (Chamber)
Topic Publication
Hispanic Business Group Mixer Noozhawk
Build Your Workforce Program
Santa Maria Times
KEYT
Noozhawk
Candidate Forums
Santa Maria Times
KSBY
KEYT
Noozhawk
Awards Gala Santa Maria Times
Noozhawk
Editorials, part 1 Santa Maria Times
Santa Maria Times
Lunch & Learn Noozhawk
New Board Members Santa Maria Times
Noozhawk
SoCalGas Event Noozhawk
Businesses of the Quarter Noozhawk
Workforce Development Board Program Noozhawk
Airport Candidate Forum
Noozhawk
Noozhawk
Santa Maria Times
Businesses of the Quarter Noozhawk
Santa Maria Times
Annual Awards Gala
Santa Maria Times
Santa Maria Times
KSBY
Noozhawk
Noozhawk
Freedom Monument Santa Maria Times
Noozhawk
Editorials, part 2 Santa Maria Times
Santa Maria Times
Freedom Monument
Santa Maria Times
Noozhawk
Noozhawk
State of the City
Santa Maria Times
KEYT
Noozhawk
NextGen CEO Pop-Up KEYT
Mall Safety Video KEYT
Newsbreak
Santa Maria Valley Economic Impact Report | 19
Media Mentions (Tourism)
Topic Publication
Wine
Wine Spectator
Wine Spectator
The Hollywood Reporter
KABC-AM
Wine Spectator
WYPR-FM
Santa Barbara Independent
San Francisco Chronicle
New Wine Review
Visit California
Matador Network
Wine Enthusiast Magazine
Pride Journeys
Scuba Diving Magazine
Robb Report
Yahoo! Life
Wine Industry Network
KABC-AM
Montecito Journal
Islands
VinePair
Miami Living Magazine
Fabulous California
Wine Spectator
Grape & Wine Magazine
Santa Barbara Independent
Santa Maria-Style BBQ
Tasting Table
Food & Wine
KMET-AM
Mashed
Yahoo Life
The Takeout
Yahoo Life
Mashed
Yahoo! Life
The Daily Meal
Tasting Table
Rural Radio Rural Voice
Restaurants
Visit California
Visit California
Travels with Carole
General Travel/Tips
The Informed Traveler
Travels with Carole
NBC Chicago
VacationIdea
Visit California
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