HOMELESSNESS PREVENTION PILOT
PROGRAM
KEEP PEOPLE HOUSED (KPH)
SONOMA
City Council
August 20, 2024
Kelli Kuykendall
Housing and Community Services
1 Council Approval
This items seeks approval of the
following:
• KPH – Sonoma
• Funding Agreement between City,
County, Petaluma
• Grant Agreement between City
and KPH Operator
• Endorse All Home’s Regional
Action Plan 2024
2 All Home
• Bay Area Non-Profit
• Regional Action Plan 2024
• Framework: Interim Housing,
Permanent Housing, and
Homelessness Prevention
• Regional Prevention System
• Role – Technical Assistance, On-
Line Platform, Funder
3 Prevention Model
• Households below 50% of Area
Median Income (AMI)
• Flexible financial assistance
coupled with housing
stabilization services and legal
referrals
• On-line platform identifies
households most at-risk
4 Need for Prevention
• Bay Area – 3:1 becoming
homeless per housed
• Sonoma County – 35% reported
first-time homeless (2023 PIT
data)
• Strategic Plans – City, Sonoma
County Homeless Coalition,
Petaluma
5 KPH – Sonoma
• All Home, City, County, Petaluma
• Funding
$1.3M – Local Funds*
$2.6M – All Home Match
$3.9M Total – 2-year Pilot
• Administrator – City
*$500,000 each City, County,
$300,000 Petaluma 6
RFP
7 • May 29, 2024 - RFP released
• June 20, 2024– Proposals due
• Seeking Operator – Lead Provider
• Local Hubs – Central/Santa Rosa, West
County, North County, South County,
Sonoma Valley
• 4 proposals received
• Bay Area Community Services (BACS),
Committee on the Shelterless (COTS),
Catholic Charities, Sonoma Community
Action Network (CAN)
Proposals & Scoring
8 Organization #Served/
Cost Per
Household
Financial
Assistance
Average
Score
COTS
242
$10,744
54% 97
Catholic
Charities
300
$8,667
50% 93
Sonoma CAN 600
$4,333
42% 87
BACS 386
$6,736
60%* 64
*BACS did not identify Local Hubs
Evaluation Committee
• Staff from Housing and
Community Services, Petaluma,
County Dept. of Health Services
• Met on July 2, 2024
• Recommend COTS
9 COTS – Lead Provider
• Sole administrator of financial
assistance
• Oversee subcontracted services
provided via Local Hubs, Legal
Services
• Submit reports to City
10 Local Hubs
• Central/Santa Rosa: Community
Support Network
• West County Community Services
• North County: Reach for Home
• South County: COTS
• Sonoma Valley: Home First
11 All Home Match
$1.3M – Initial Commitment, pre-RFP
$1.3M – Additional, post RFP , scoring
$2.6M Total
• Prioritized for Direct Financial
Assistance, Legal Services - $400,000
• Estimate 350 to 400 households
served with increased funding
12 Agreements
• Funding Agreement – Confirms
commitment of Local Funds, $1.3M
• Grant Agreement - $1.3M to COTS to
operate KPH Sonoma
• All Home Agreement with COTS -
$2.6M Direct Financial Assistance,
Legal Services
13 Recommendation
14 It is recommended by the Housing and
Community Services Department that the
Council, by resolution: 1) approve and
authorize the Director of Housing and
Community Services to negotiate and execute,
subject to approval as to form by the City
Attorney a) an Agreement between the City of
Santa Rosa, the County of Sonoma, and the City
of Petaluma for the Funding of a Homelessness
Prevention Pilot
Recommendation cont’d
15 Program (Keep People Housed (KPH) -
Sonoma) for Fiscal Years 2024/2025 and
2025/2026 (Funding Agreement) in the
amount of $1.3 million, and b) a Grant
Agreement for Keep People Housed (KPH) -
Sonoma with the Committee on the Shelterless
(Grant Agreement) in the amount of $1.3
million for the period October 1, 2024 to June
30, 2026; and 2) endorse All Home’s Regional
Action Plan 2024 as part of its technical and
financial support for the pilot program.