City of Santa Rosa
100 Santa Rosa Avenue, City
Council Chambers
Santa Rosa, CA
ECONOMIC DEVELOPMENT
SUBCOMMITTEE
REGULAR MEETING AGENDA AND
SUMMARY REPORT - FINAL
AUGUST 11, 2025
9:00 AM
ALL PUBLIC COMMENTS WILL BE PROVIDED IN PERSON OR VIA EMAIL IN ADVANCE OF THE MEETINGS.
MEMBERS OF THE PUBLIC CAN PARTICIPATE IN THE MEETING BY
ATTENDING
IN-PERSON FROM THE COUNCIL CHAMBERS LOCATED AT 100 SANTA ROSA AVENUE.
THE PUBLIC CAN ALSO VIEW OR LISTEN TO THE MEETING LIVE AT:
1. HTTPS://SANTA-ROSA.LEGISTAR.COM/CALENDAR.
CLICK ON THE "IN PROGRESS" LINK TO VIEW;
2. VIA ZOOM WEBINAR BY VISITING
HTTPS://SRCITY-ORG.ZOOM.US/J/82568181888,
OR BY DIALING 877-853-5257 AND ENTERING WEBINAR ID: 825 6818 1888;
3. COMCAST CHANNEL 28, AT&T U-VERSE CHANNEL 99; AND
4. VIA YOUTUBE AT HTTPS://WWW.YOUTUBE.COM/CITYOFSANTAROSA
IN THE EVENT A BOARD MEMBER PARTICIPATES REMOTELY BASED
ON JUST CAUSE OR EMERGENCY CIRCUMSTANCES
PURSUANT TO AB 2449, THE CITY WILL ALSO ALLOW FOR PUBLIC COMMENT THROUGH THE ZOOM LINK OR DIAL-IN NUMBER ABOVE.
9:00 AM
1. CALL TO ORDER AND ROLL CALL
2. REMOTE PARTICIPATION UNDER AB 2449 (IF NEEDED)
To consider and take action on any request from a Board Member to participate in a meeting remotely due to Just Cause or Emergency Regular Meeting Agenda and Summary Report
City of Santa Rosa
AUGUST 11, 2025Economic Development
Subcommittee
- FINAL
Circumstances pursuant to AB 2449 (Government Code Section 54953(f)).
3. MODIFICATIONS TO AGENDA
If needed, this is the time to announce any changes to the agenda due to unforeseen circumstances.
4. ANNOUNCEMENTS
5. APPROVAL OF MINUTES
5.1 Draft minutes - June 9, 2025.
Draft Minutes - June 9, 2025Attachments:
6. PUBLIC COMMENTS
This is the time when any person may address matters not listed on this agenda, but which are within the subject matter of the jurisdiction. The public may comment on agenda items when the item is called. Each speaker is allowed up to three minutes.
7. MATTERS HELD IN COMMITTEE
8. PARTNER REPORTS
8.1 Sales Tax Overview Report
Staff from the City of Santa Rosa Finance Department will give an overview of how sales tax works in Santa Rosa.
Recommended Action: Information Only..
9. DEPARTMENT REPORTS
9.1 Economic Development Strategy Implementation Plan Update Economic Development staff will provide an update on the implementation plan for the Council-adopted Economic Development Strategy and progress made since the last subcommittee meeting.
Recommended Action: Information and Discussion.
Regular Meeting Agenda and Summary Report
City of Santa Rosa
AUGUST 11, 2025Economic Development
Subcommittee
- FINAL
9.2 Metrics and Indicators: Draft Quarterly Economic Report Economic Development Staff will present a final draft of the quarterly Economic Development Report for the subcommittee's review.
Recommended Action: Information and Discussion.
Quarterly Report - July 2025 DRAFTAttachments:
9.3 Vacant Space Activation: Rank and Review Options
Economic Development staff will present options for activating vacant spaces to the Subcommittee for them to rank and review.
Recommended Action: Information and Discussion.
9.4 Entertainment Zones
Staff will provide an update on Entertainment Zones and receive feedback from the Committee.
Recommended Action: Information and Discussion.
9.5 Program Updates
a. Business Attraction, Retention and Expansion Update. b. Entrepreneurship and Small Business Update.
c. Economic Vibrancy and Resiliency Update (Events).
d. Community Investment Update (Art & Culture).
Economic Development staff will provide general updates on other programs and initiatives as related to the categories defined in the Council-adopted Economic Development Strategy.
Recommended Action: Information Only.
9.6 Other Updates or Announcements
Economic Development staff will provide other relevant updates or announcements to Economic Development Subcommittee.
Regular Meeting Agenda and Summary Report
City of Santa Rosa
AUGUST 11, 2025Economic Development
Subcommittee
- FINAL
Recommended Action: Information Only.
Combined PresentationAttachments:
10. FUTURE AGENDA ITEMS
11. ADJOURNMENT
The City of Santa Rosa does not discriminate on the basis of disability in the admissions or access to, or treatment of or employment in, its programs or activities. Disability-related aids or services, including printed information in alternate formats, to enable persons with disabilities to participate in public meetings and programs are available by contacting the Secretary at (707) 543-3084 one week prior to the meeting. Meeting information can also be accessed via the internet at http://srcity.org/1400.