COMMUNICATIONS
PLAN 2025-2027
CITY OF SIGNAL HILL
Table of Contents
City Overview . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1 Mission Statement . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2 Background . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2 Goals and Objectives . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2 Branding and Marketing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3 City Communications Assets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6 Community Input . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8 Engagement and Campaign Highlights . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9 Citywide Survey Results . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11 Future Communications Opportunities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14 Guiding Documents and Procedures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15 The City of Signal Hill is a vibrant and historically
significant community, known for the discovery
of oil in 1921. Commonly referred to as an “oil
town,” Signal Hill has grown into a diverse city
that honors its rich history while embracing a
bright future. Covering 2.2 square miles, the City
is perched on a prominent hill in Los Angeles
County and is completely surrounded by the City
of Long Beach. Incorporated in April 1924, Signal
Hill is home to approximately 11,563 residents,
with a median age of 40 (Census Reporter).
The City is strategically located at the midpoint
between Los Angeles County and Orange
County, adjacent to the Ports of Long Beach
and Los Angeles. Bordered by three major
freeways, the City is highly accessible from
nearly any direction, making it a prime location
for business and commerce. Signal Hill features
a vibrant commercial corridor that includes
major retailers, successful auto dealerships,
and a variety of thriving small businesses. The
City is a centerpoint located near Los Angeles
International Airport (LAX), Long Beach Airport,
John Wayne Airport, I-405 and I-605, about 30
minutes from downtown Los Angeles, and only 3
miles from the beach.
Home to eleven parks and several notable
monuments, the City also offers some of the
region’s best hiking opportunities, with a multimile trail system featuring varied terrain that is open year-round and welcoming to hikers of all
skill levels. A standout destination is Hilltop Park,
known for its breathtaking panoramic views of
the Pacific Ocean from San Pedro to Newport
Beach, as well as Catalina Island, the Santa
Monica Mountains, downtown Los Angeles, and
Long Beach. The park is also located close to
the Unity Monument, a tribute to the victims of
September 11, framed by the backdrop of the
San Gabriel Mountains and surrounding valleys.
Signal Hill offers the charm of a small-town
neighborhood with a quiet, welcoming atmosphere. With scenic views, tree-lined streets, well-maintained parks, and a strong sense of
community pride, the City is a great place to
live, work, and play. Signal Hill is also deeply
committed to fostering inclusivity, equity, and
belonging for all.
Census Reporter. “Signal Hill, CA – Profile”.
Accessed [November 4, 2025]
https://censusreporter.org/profiles/16000US0671876‑
signal‑hill‑ca/
City Overview
By grounding our Communications Plan in what
residents shared in the Citywide Communication
Survey, we ensure that our approach is not
just strategic but also reflective of community
priorities. This plan is a living document, continually shaped by the voices of the people who live, work, and play in Signal Hill.
Inclusivity & Accessibility
Resident feedback showed that language and
accessibility barriers can limit participation. To
address this, we are committed to delivering
equitable communication that reaches all
members of our community.
Strategy Deliverables: Inclusive communications
through multiple formats including print, online,
social media, and in-person, ensuring accessibility,
translations, and clear language.
Measurement: Track translation usage, accessibility requests, and engagement rates across platforms to ensure communications reach
diverse audiences.
Transparency & Responsiveness
Community members want open dialogue with
the City and a sense that their voices are heard.
We will continue to refine communications based
on resident input.
Strategy Deliverables: In-person town hall
meetings and community-wide surveys.
Measurement: Monitor participation levels,
survey responses, and feedback trends to
evaluate responsiveness and identify areas for
improvement.
Omni-Channel Engagement
Residents emphasized the importance of multiple
ways to access City information. We aim to provide flexible, multi-platform communication that meets the needs of all community members.
Strategy Deliverables: Regularly update the City
website with fresh, accessible content, explore
and adopt new communication technologies, and
maintain active social media channels.
Measurement: Track website analytics, social
media engagement, and technology adoption to
ensure content is reaching and connecting with
the community effectively.
Background
The City of Signal Hill seeks to establish a strong framework for effective communication and information exchange with our diverse community, including residents, property owners, businesses, City staff, schools, childcare facilities, visitors, news media, nonprofit organizations, neighboring communities, and regional and state agencies. Our aim is to foster transparent, timely, and engaging communication that strengthens community ties and supports collaborative partnerships.
Mission Statement
The City of Signal Hill is committed to delivering clear, concise, proactive, and transparent communication to residents, businesses, stakeholders, and visitors.
Goals and Objectives
1 2
2 3
City Seal (1930):
The City’s first seal was
created in the 1930s,
and pictured the hilltop,
with a mansion, a tree,
a water tower and oil
derricks of various sizes.
City Seal (1960):
In the 1960s, the City
updated the original
seal. This seal symbolized
progress, tranportation,
and globalization.
City Seal (1970):
In the 1970s, the City Seal
was updated with a design
that shows commercial
progress and future movement.
City Seal (1980):
In the 1980s, the City Seal
was updated. This seal
would be the longest
standing seal to date.
Around the top half of the
margin of the Seal were 31
stars with the words “City
of Signal Hill” directly underneath. The
Seal shows a Native American woman
watching a signal fire, with a cornucopia
directly under depicting two oil derricks
and two birds flying. There are five zinnias
of orange, coral, yellow, lavender, and
maroon along the bottom quarter. The City’s
incorporation year of 1924 is in the bottom
center of the Seal.
Current City Seal (2024):
In 2024, to commemorate the City’s upcoming
centennial year, the City updated the seal to
reflect a more modern, fresh look while maintaining
key historical elements. Around the top half of the
margin of the Seal is the city’s name, with the lower
half of the margin surrounded by the words, “A
Beacon of Progress.” The middle inner circle
section of the Seal contains a flame, with orange
and red zinnia flowers immediately behind the
flame surrounding it on the lower portion of the
inner circle. On the right side of the flame there
is a gray oil derrick, and two black and white
eagle feathers paying tribute to the region’s
Native American tribes on the left of the flame.
The Pacific Ocean and Catalina Island are
represented in the background. The City’s year
of incorporation, 1924, is located at the top of the
seal below the city’s name.
Centennial City Seal (2024 only):
This commemorative seal was created to
celebrate Signal Hill’s 100th anniversary, and was
used for centennial-related events, campaigns,
and materials.
Branding and Marketing
3 City Logo:
The official logo of the City of Signal Hill that is
displayed on official City documents, stationery,
and monument signs.
95th Anniversary City Logo
(2019):
Centennial City Logo (2024):
The Centennial City Logo was created to
commemorate the City of Signal Hill’s 100th
anniversary. The design features the number
“100” to symbolize a century of community,
progress, and pride. It highlights SignalHill’s
historic milestones while reflecting the
City’s forward-looking vision. The logo was
used throughout the Centennial year on City
communications, events, and marketing
materials to celebrate this significant milestone
in the City’s history.
Leadership Academy:
The logo represents the Signal Hill Leadership
Academy (SHLA), giving residents an inside look
at local government through interactive sessions led by City staff and officials. Participants learned how the City works, how to get involved,
and how to connect with their community.
Signal Hill Public Library:
A logo representing the Library as a place
of learning and community, highlighting the
programs and services it offers.
4 Youth Programs (Youth Sports):
Used to identify programs and sports opportunities for youth.
Youth Programs (Camps):
These logos represent the camp programs and
services offered to youth.
Shop Local:
A promotional logo supporting local businesses and encouraging residents to shop within Signal Hill.
Police Badge:
An official symbol representing the Signal Hill
Police Department, used exclusively for identification and official purposes.
Police Patch:
A uniform emblem identifying members of the
Signal Hill Police Department, symbolizing service and community protection.
We are Signal Hill:
A community identity and engagement logo
used for City campaigns and outreach that
highlight civic pride and unity.
5 City Website
Our City website offers a wealth of resources
and in-depth information from every department. It is continuously updated with important news and announcements.
Electronic Billboards
Electronic billboards display real-time
information to the public, including upcoming
events and important resources. These
billboards help keep residents and visitors
informed while traveling through the City.
Email: City Staff
A direct way for residents to ask questions
and receive timely responses from City staff
about programs, resources, services, and
community events.
E-Notify Texts
Signal Hill’s alert system sends email notifications about emergencies, road closures, and important City updates. Residents can sign up
on the City’s website to stay informed.
E-Newsletter
Produced monthly and delivered by email,
the City’s E-Newsletter shares events, Library
activities, Public Works improvements, Business
Spotlights, Human Resources employment
opportunities, City initiatives, and other important news.
Local TV Cable Channel
The City of Signal Hill broadcasts on local
cable TV, Charter Spectrum Channel 3 and
Frontier FIOS Channel 28. Programming runs
24 hours a day and includes City Council
meetings, community messages, news updates,
and City event highlights.
City Communications Assets
The City of Signal Hill uses a variety of communication tools to connect with our diverse, multigenerational community. With a median age of 40 and an adult population spanning ages 18–90+, our approach combines traditional methods with digital outreach to ensure timely and effective information-sharing. Over time, our communication strategy has evolved by listening to community feedback and analyzing how residents access information, allowing us to refine our channels and better meet the needs of our community.
Digital & Social Media (Existing Communication Assets)
6 Phone Call: City Staff
Residents can call City departments directly to
ask questions, request services, or get information about programs, events, and City services.
Press Releases
Press releases are used to share official news
and important updates with the community
and media. These announcements provide
timely information about City services, events,
public safety, and other key topics.
Media Wall
The Media Wall is a digital display located
in the Parks and Recreation Library Services
Department and the Signal Hill Public Library. It
highlights City news, upcoming events, public
service announcements, and community updates, providing an engaging way to keep visitors and residents informed while at these
municipal facilities.
Nixle Alerts and Messages
Real time emergency alerts
Nixle is an opt-in alert and warning system that
connects the City of Signal Hill with the community before, during, and after critical events.
It enables real-time, two-way communication,
allowing City staff to send targeted voice, SMS,
email, or social media messages in English
and Spanish. Because users must opt in to
receive Nixle alerts, the City may also use Wireless
Emergency Alerts (WEA) or Reverse 9-1-1 calls to
notify residents of incidents requiring immediate
action, such as evacuations or active shooter
situations.
School News
Messages from the Mayor to the Long Beach
Unified School District highlighting City events,
programs, and updates relevant to students.
Signal Hill Now App
Residents can use the Signal Hill Now app to
pay bills, apply for permits, rent City facilities,
obtain a business license, register for programs,
and explore Community Services events. The
app also allows you to reserve spaces, pay
fees, request services, report issues such as
graffiti or dumped items directly to Public Works,
and manage your water services, all from your
phone.
Social Media Platforms
Active presence on Instagram (2,412 followers),
Facebook (1,879), X/Twitter (164), LinkedIn (441),
and YouTube (250), with steady growth in
audience size and engagement.
7 Reach: 70.6K ↑ 117.1%
Content Interactions: 5.9K ↑ 2.3K%
Follows: 480 ↑ 162.3%
Visits: 17.6K ↑ 1.5K%
Community Input
Earlier this year, the City conducted a Citywide
Communication Survey, which highlighted a
clear community desire for more accessible,
timely, and inclusive communication. Residents
emphasized the need for multiple ways to
stay informed from social media to printed
materials and opportunities to share their
perspectives with the City. This feedback directly shaped the goals of our Communications Plan, ensuring it reflects the priorities and needs
of our community.
To remain responsive and relevant, the following principles will guide the implementation of this Communications Plan:
Insights & Analytics (January 1, 2024 – November 14, 2025) Facebook
We’ve seen strong growth across our Facebook metrics. Our total reach increased by 70.6k, and content interactions reached 5.9k. We also gained 480 new followers over the past year and 17.6k profile visits.
8 • Mayor’s Minute videos
• City programs and events
• Public Works crews in action
• Employment opportunities
• City Council meeting recaps
• Community recognitions and observance
days highlighting City departments
• Capital Improvement Project updates
• Emergency preparedness tips
• Other City news and information
Summer on the Hill Brochure
“Summer on the Hill” is the City’s seasonal
program guide featuring a variety of free,
family-friendly community events throughout
the summer months. It serves as the official
roadmap for all major summer offerings,
celebrating community, entertainment, safety,
and local engagement.
Reach: 150.2K ↑ 15.1K%
Content Interactions: 5.7K ↑ 100%
Follows: 998
Visits: 15.8K ↑ 2.4K%
Instagram
We’ve seen strong growth across our Instagram metrics. Total reach increased by 150.2k, with 5.7k content interactions. We also gained 998 new followers over the past year and
15.8k profile visits.
Engagement and Campaign Highlights
9 City Views Flipbook
A magazine converted into digital format. City
Views delivers news, information, programs, and
events. This magazine highlights everything that
makes our City truly unique.
Spotlight on Small Business
Selected businesses are featured in a video
recorded on-site, which is later shown at a City
Council meeting and shared through the City’s
social media platforms and newsletters.
We Are Signal Hill Campaign
To celebrate the people who make Signal Hill
a special place, this campaign will feature
short videos highlighting residents, City employees, and local business owners. Each video will spotlight a familiar face in the community
sharing what Signal Hill means to them. This
initiative will foster community pride, strengthen
connections, and personalize City communications by putting a spotlight on the individuals who contribute to Signal Hill’s unique character.
City Council Meetings
City Council Meetings offer residents the
opportunity to attend and engage in formal
dialogue with elected officials on City matters.
This remains the most structured form
of communication between the City and the
community.
City Events
Citywide events attract a diverse audience
of both Signal Hill residents and visitors. From
Spring Fest, Movies in the Park, Concerts in
the Park, National Night Out, and more, these
gatherings provide valuable face-to-face
opportunities for City staff and elected officials
to connect with the community in an informal
setting.
City Banners
Displayed at City facilities and along Cherry
Avenue to promote upcoming events and
programs.
City Views
Magazine
Published three
times a year and
mailed to every
Signal Hill address,
City Views magazine delivers news
and information
about upcoming
City programs and
events.
Community Announcements
Announcements are shared during City
Council Meetings to highlight upcoming
events, programs, and important community
information.
Committee Meetings
Committee meetings are public gatherings
where members of a City committee, such as
the Sustainable City Committee or Diversity
Coalition Committee, discuss issues, review
proposals, and make recommendations on
specific City initiatives. These meetings allow
residents to observe and engage in the City’s
decision-making process.
In-Person Media (Existing Communication Assets)
Digital & Social Media (New Communication Assets)
10 City Views City Views City Views CITY OF SIGNAL HILL | WINTER/SPRING 2026 CITY OF SIGNAL HILL • www.cityofsignalhill.org CITY OF SIGNAL HILL • FALL 2024 05
CONNECTING, ENGAGING,
AND CELEBRATING IN OUR CITY
SNEAK PEEK: THIS EDITION FEATURES DETAILS ON SPRING FEST, LIBRARY 100TH ANNIVERSARY CELEBRATION, AND MUCH MORE!
Commissioner Meeting
Commissioner meetings are attended by appointed commissioners who serve on one of the City’s three commissions: Planning Commission,
Parks & Recreation Commission, or Civil Service Commission. Commissioners are selected through an application and interview process
and may only serve on one commission. These
meetings provide formal oversight and guidance on matters within each commission’s jurisdiction.
Mail: City Staff
Residents can send written correspondence to
City departments to ask questions, submit requests, or receive information about programs, services, and community events.
Print Media
For visitors to City Hall, the Police Department,
and the the Parks, Recreation, and Library
Services Department, printed materials such as
flyers, handouts, are readily available throughout our public facilities to share important news and updates.
To develop an effective communications
strategy, the City relies on meaningful community input and data. Community members were invited to share their preferred ways of receiving
City news and information through both digital
and traditional surveys. The digital survey
was promoted through social media, the City
website, A-frame posters at the Signal Hill Public
Library and City Hall, the E-Newsletter, and
email. For those who preferred a traditional
option, paper copies were available at City
Hall, Signal Hill Public Library, and City events,
including Concerts in the Park and National
Night Out. The survey received a total of 58
responses.
Survey Results
Citywide Survey Results
Do you live in the City of
Signal Hill?
Choice Total
Yes 33
No 25
11 How satisfied are you with the City’s efforts
to share important news, resources, events,
and updates?
Are you subscribed to the City’s
monthly E-newsletter?
Do you read the City Views
magazine?
How do you usually receive information from the City?
(Select all that apply.)
Choice Total
Very satisfied 35
Neutral 19
Very dissatisfied 4
Choice Total
Yes 24
No 27
I’m not sure how to subscribe 7
Choice Total
Yes 24
No 27
I haven’t heard of it 7
Choice Total
Social Media 31
E-newsletter 20
City Views magazines 26
City Website 26
E-Notify texts or email 13
City Council meetings 6
Choice Total
Community
announcements
11 Water Billing insert 4
Senior Scoop 11
Signal Hill Cable TV 1
Summer on the Hill 12
12 Do you use the “Signal Hill Now” mobile app
to register for programs, request services,
or manage your water account?
If you use social media, which platforms do
you prefer?
What types of updates would you like to receive more often? Choice Total
Yes 35
No 19
I haven’t heard of it 4
Choice Total
Instagram 38
Facebook 20
X (Twitter) 4
LinkedIn 4
YouTube 19
Choice Total
Capital improvement projects 28
Career opportunities 21
City events 42
City resources 32
Affordable housing 21
Public Safety 27
Other (please specify) 9
13 To strengthen community engagement and enhance the City’s visibility, the Communications Division will focus on targeted initiatives that
align with the goals of this Communications
Plan. These initiatives are designed to build trust,
expand reach, and ensure residents have timely,
accurate information.
A Day in the Life of a City
Employee
To showcase the dedication and teamwork
of our City employees, we will produce a short
video featuring City staff in action throughout
their workday. The video will highlight different
departments, from public works and library
services to police and parks, capturing authentic
moments of staff serving the community.
This engaging visual will help residents
connect with the people behind City services and
reinforce community pride. The video will be
shared across our social media platforms.
Be the First and Most Trusted
Source for Signal Hill News
Signal Hill is committed to delivering information
that residents can rely on, no matter their
demographic or preferred communication
channel. Whether in person, in print, via
email, or on social media, residents will have
consistent access to current, reliable updates.
As communication tools and technologies
evolve, the Communications Division will stay
ahead of trends, adopting and implementing
new methods Citywide to keep our community
informed.
City Podcast
A communication platform where current and
former elected officials, City employees, and
other community voices can engage in open
conversations on topics of interest. This initiative
allows for meaningful dialogue and connection
with a broader audience.
Future Communications Opportunities
14 Guiding Documents and Procedures
Citywide Local Hazard Mitigation
Plan (2025)
Created in response to the Disaster Mitigation
Act of 2000, which requires state and local
governments to prepare plans identifying hazards, potential losses, and mitigation strategies.
This plan supports the City of Signal Hill’s emergency management and land use planning efforts. It updates the 2018 plan and maintains
eligibility for Hazard Mitigation Grant Program
(HMGP) funding.
City Use of Auto Center Freeway
Sign (1998)
The City shall have the right to use ten
percent (10%) of the operational time of the
freeway identification sign to display public
service messages at no cost. This 10% allocation
corresponds to approximately six frames. City
public service messages will be displayed in
rotation with all other messages on the sign
and distributed throughout each day during
normal operating hours. The allocation of these
messages will follow the same schedule as that
used for Association and Owner advertising. The
City shall have sole discretion over the content
of its public service messages, which will be
provided to the Association for display.
Electronic Communication
Devices Use Policy (2024)
This policy establishes guidelines and
expectations for the use of City-issued cell
phones, personal cell phones, and other
mobile communication devices (“electronic
communication devices” or “ECDs”), as well
as reimbursement for personal ECD use for
City business. It is intended to ensure proper
use, protect sensitive information, and ensure
compliance with applicable laws, including the
California Public Records Act (CPRA).
15 City Calendar & Community
Resources Guide
The City Calendar and Community Resource
Guide will serve as a comprehensive, userfriendly publication designed to keep residents, businesses, and visitors informed and
connected. The guide will provide an overview
of city services, departments, programs, and
community resources, along with key contact
information to help residents easily access the
support and services available to them.
In addition, the calendar highlights important
city meetings, special events, recreational
programs, library activities, and seasonal
offerings throughout the year. By combining
essential city information with an annual
schedule of events and activities, the guide will
promote civic engagement, encourage community participation, and support transparency and accessibility in city operations.
The City Calendar and Community Resource
Guide will be valuable tools that reflects Signal
Hill’s commitment to communication, community connection, and quality of life for all who live, work, and visit the city.
Electronic Signature Policy
(2021)
The purpose of this policy is to enable the City
of Signal Hill to utilize electronic records
and electronic signatures, including digital
signatures, to the fullest extent permitted by law,
without limiting the City’s ability to use them
in any manner. All use of electronic records
and signatures shall comply with applicable
laws and City administrative policies and
procedures, as may be amended from time to
time by the City Manager. This policy does not
override any law that requires a handwritten
signature, nor does it restrict the City’s right to
conduct business or complete transactions on
paper or in other non-electronic formats..
Strategic Plan (2023-2028)
Guided by our vision, the future we aspire to
create, our mission, how we plan to achieve it,
and our core values that shape how we serve
our community. We invite the public to explore
the plan and learn more about our goals for the
years ahead.
Social Media Policy (2022)
Establishes guidelines for City use of social
media sites. The City has an overriding interest
and expectation in protecting the integrity of
the information posted on City Social Media
Sites and the content that is attributed to the
City and its officials and employees. This policy
applies to City officials, employees, contractors,
volunteers, and any other person or entity
participating in social media on behalf of the
City as part of their duties.
Policy Public Information (1998)
The City promotes transparent media relations
by encouraging staff involvement while designating a central contact to coordinate inquiries and ensure accurate information is shared.
16 Use of City Seal and/or City Logo
Signal Hill Municipal Code § 1.02.130 (2008)
The City Seal and City Logo are the property of
the City of Signal Hill. The City Seal and City Logo
are, and have been established and designated to identify official City facilities, events and publications. The impression of the City Seal/
City Logo shall be made and used upon official documents executed by the City or its duly authorized officials. It shall be unlawful for any
person to make, reproduce, manufacture,
display or use the City Seal/City Logo, or its
design or any design so closely resembling the
same as to be apt to deceive or be reasonably
mistaken for in any way the City Seal, for any
purpose other than for the official business of
the City.
City of Signal Hill. Adoption of Ordinance No. 2008‑11‑1392:
Adding a New Chapter 1.02 to the Signal Hill Municipal
Code Regarding Use of the City Seal and City Logo(s).
December 9, 2008.
Available at:
https://cityof signalhill.granicuscom/MetaViewer.php?-
clip_id=86&meta_id=9144&view_id=2.
Use of City “Hill” Logo (1999)
The “Hill” logo may be used for promotional
items (e.g., shirts, brochures, pens) but should
not appear on official City stationery, documents, or vehicles. The official City Seal remains the required emblem for formal City materials
Use of City Media (2004)
The City provides media resources to announce
events and share information that benefits
the Signal Hill community. Use is prioritized for
governmental agencies or community-focused groups, at no additional cost to the City, ensuring communications primarily serve the
public rather than individual organizations.
17 Instagram and Facebook: @cityofsignalhill
X: @signalhillcity YouTube: cityofsignalhillCA
CHECK US OUT ONLINE AT:
www.cityofsignalhill.org City of Signal Hill
2175 Cherry Ave.
Signal Hill, 90755