Promotores
in South San
Francisco
Promotores Program
Tamiko Huey, Management Fellow
Marisol Durand, Promotora
Hilde Romero, Promotor
Ernest Garcia, Promotor
March 9, 2022
Phases of Development
Action Date Racial and Social Equity Action Plan
Identification August 2020 – August 2021
• Target resources and support to residents of color to reduce gaps created by structural inequities (Goal 3, Action Plan).
Planning July 2021 • Hire a management fellow to carry out the action plan (Strategy 1.1, Action Plan).
Recruitment September –December 2021 • Recruit and hire diverse and responsive promotores (Consideration 1, Action Plan).
Training March 2022 - ongoing • Provide ongoing training for promotores (Consideration 2, Action Plan).
Implementation March 22 – ongoing
• Reduce documentation to increase access to services (Consideration 3, Action Plan ).
• Increase trust between community members and South San Francisco City services (Consideration 4, Action Plan).
• Address fear and stigma related to accessing services (Consideration 5, Action Plan).
• Expand and target outreach to hard-to reach populations (Consideration 6, Action Plan).
2 Goals
3 1. Inform, educate, and empower the community
though targeted outreach and education efforts.
2. Ensure culturally and linguistically
appropriate approaches are used in civic
engagement opportunities.
3. Increase use of supportive services by
residents of color.
These goals proudly align with the Commission on
Racial & Social Equity recommendations as outlined
in the Action Plan as stated in Strategy 3.1- 3.4.
Introduction to
the program
SSF Promotores can provide:
• Culturally and linguistically-competent system navigation and health education
• Strengthen communication between communities and health and human service agencies
• Outreach and community mobilization
• Capacity building among residents and health and human services • Cultural mediation
• Health promotion
• Informal counseling
• Community-based advocacy
• Participation in research and evaluation
• Support in COVID-19 response strategies
4 Juntos Podemos!
❖ Mother
❖ Medical Assistant & CNA Certified
❖ Resident since 2002
❖ Languages Spoken: English and Spanish
Marisol Durand
Juntos Podemos!
❖ Census Outreach
❖ Born in Nicaragua
❖ Resident since 2005
❖ Languages Spoken: English and Spanish
Hilde Romero
Juntos Podemos!
❖ SSF Library
❖ Attended Sunshine Gardens, Parkway Heights Middle
School, and South San Francisco High School
❖ Languages Spoken: English and Spanish
Ernest Garcia
“
Promotores are members of the community who are
involved in championing health and social services in their own communities. They bridge communities to tangible
services, provide support and peer education, and are
fully vested in improving the overall well-being of their community. Promotores’ work is often described as
servicio de corazón – service from the heart.
Thank you!
Questions?
Contact us:
[email protected]
Monday 10:00 AM – 3:00 PM; 6:00 PM – 7:30 PM
Tuesday 10:00 AM – 3:00 PM; 6:00 PM – 7:30 PM
Wednesday 6:00 PM – 7:30 PM
Thursday 2:00 PM – 7:30 PM
Friday 8:00 AM – 7:30 PM
Saturday 8:00 AM – 3:00 PM
Sunday 1:00 PM – 3:00 PM