Every Kid Deserves a Bike 2025
City of South San Francisco
Program History: Bicycles in Demand
2 • Bicycle sales up 50% in 2020
• Adult leisure bike sales up 121%
• Kids’ bike sales up 59%
• Demand exceeded supply:
• Parts made overseas
• This slowed delivery
• Prices increased
• In 2018, 16% of US kids ages 6-12 regularly participated in bicycling
• Down from 28% in 2008
“Now, it feels like the 1970s and 1980s again, with the sight of kids on bikes even more common in many neighborhoods.”
• Owning a bike IS an equity issue!!!
• Benefits from owning a bike:
• Builds self-esteem
• Encourages more healthy/active lifestyle
• Reduces single-occupancy vehicles on roads
• Reduces air pollution near schools
• Initially started in 2022 due to the
pandemic in partnership with the San
Mateo County Office of Education: Safe
Routes to School
• 2022: Awarded Program of the Year from
Silicon Valley Bike Coalition
Program History
3 • Students Receive:
• Bicycle
• Helmet
• EKDAB Tote Bag:
• Bike Pump
• Bike Lock
• Toolkit
• Safety Bike Lights
• Bike Safety workbooks
• Pencil
Free Bicycle Distribution to Title 1 Schools
4 • Additionally:
• ABC Checks (air, brakes, chain)
• Helmets custom fitted
• Seats adjusted per student
• Each bike registered w/SSFPD
• Bike Rodeo
• $200K supported by
Assemblymember Diane Papan
(21st District)
• 205 students at 5 SSF Title 1 Schools:
• Los Cerritos
• Martin
• Parkway Heights*
• Spruce
• Sunshine Gardens
*Middle School
Every Kid Deserves a Bike Recap 2025
5 • Learn to Ride Sessions
• Eliminate Glam Station
• Distributions by the classroom
• 20” bicycle option
• New Partners:
• Straight Wheel Cycling
• Silicon Valley Bicycle Exchange
• Peninsula Battery, Inc.
New This Year
6 7
Learn to Ride Conclusion
Inventory
8 • Bicycles Assembled:
• 24” bicycles: 1
• 20” bicycles: 50
• Bicycles Unassembled: 130
• Helmets: 365
• Locks: 198
• Pumps: 216
• Toolkits: 26
• Taillights: 432
• Bells: 200
Every Kid Deserves a Bike
City of South San Francisco
THANK YOU TO OUR PARTNERS
Every Kid Deserves a Bike
City of South San Francisco
THANK YOU
FOR JOINING US TODAY