2021‐2022
Miracle Mile Improvement District
2021‐2022
Miracle Mile Improvement District
Our Mission
To foster the economic vitality, value, and
add appeal to the Miracle Mile.
Our Stakeholders
Over EIGHTY property owners within the
district and over TWO HUNDRED
businesses call the Miracle Mile home!
Stockton City Council
March 1, 2022
Agenda Item 15.2
Security Tracking & Reporting
1,179 Patrols
793 Incidents
237 Calls to SPD/EMT
SPD Business Watch
We continue our partnership with the Stockton
Police Department through the Business Watch
Program and Hammerhead Security.
Safety & Security
Safety & Security
Downtown Stockton Alliance
• Garbage cleanup and removal is
scheduled seven days a week, hand
watering of trees & plants happens
weekly.
• The curbs/sidewalks in the entire
district are pressure washed every
month.
• The maintenance crew also handles
graffiti removal, street tree trimming,
and annual pre‐emergent pest
abatement.
608 hours spent hand watering trees
and plants
9,581 bags of garbage removed
541 hours spent pressuring washing
sidewalks
Enhanced Maintenance
Enhanced Maintenance
Merchant Marketing & Getting Social
Merchant Marketing & Getting Social
Overall increase in engagement
through campaigns: “RAD Card‐
Support Small Business” and
“Support Local”
148% increase on Instagram
570 new followers on Facebook
Events on the Miracle Mile
Events on the Miracle Mile
Farmer’s Market on the Mile
Held every Wednesday
in the Whirlow’s parking lot.
First Wednesday Pop‐Out Nights
Held May –O c t o b e r , inspired by
Stockton’s Small Business Week.
Events on the Miracle Mile
Events on the Miracle Mile
Car Show & Concert
Held in September featuring over
130 classic cars.
Holiday Sip & Shop
Annual merchant event, tree
lighting & pictures with Santa.
A Look Ahead for 2022 District Objectives
A Look Ahead for 2022 District Objectives
Revitalization Efforts
Improve Stakeholder & Community Engagement
Major Improvement Initiatives
Bring Back Signature Events
Collaboration with our City & Partners
THANK YOU!