Cities Index.
Endicott & Brook Design Proposal

Sunnyvale City Council
September 13, 2022

Document
Endicott & Brook Design Proposal
Meeting
September 13, 2022
Body
Sunnyvale City Council
Pages
11
Original file
4.6 MB
Text extracted from the city's file for reading and search. Open the original on legistar.granicus.com. That file is the official record.

Message in a Bottle: We Are Our Dreams
Team Endicott/Brook
Initial Rendering of Concept
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Team Endicott / Brook
Michael Endicott
• Photographer
• Marine Biologist
• Land Use Professional
• Environmental Lawyer & Consultant to State Legislature 2 Ellen Brook
• Mixed Media Artist, Fabric & Fashion Designer
• Corporate and Non-profit Communications Professional
• Masters in International Public Administration
Attachment 6

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Concept: Message in a Bottle
• Timeless, poetic image and metaphor
• Evokes emotional response & connection; captures the imagination • Community is founded and sustained upon its dreams
• Launching our dreams in a bottle in hopes of retrieval at shores of our community • Six bottles hold aspirational messages for Sunnyvale
• Each - con tainer for bold hopes and dreams tied directly to Sunnyvale • Each - c ommunication device
• Together - mu ltiple metaphors -- resilient community, reflecting:
• Active exchange of ideas needed between parts of a community • Honoring past while adapting to needs of the future
• Inclusion of all individuals, whose creativity is engine of bold, sustainable innovation 3 Attachment 6

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Art: Paintography – A True Collaboration
• What is paintography?
– Blends elements of mixed media, paintings and photography into digital photograph – Engages viewer: is it a photograph or a painting?
• Perception changes as viewer approaches
• Size and display
– ~ 7-f t x 10 -ft composition
– Multiple, connected dye-i nfused aluminum panels reflecting plat map • Key aesthetic elements
– Bold, colorful = vibrant community
– Sand and stone qualities = delicate balance of urban and nature • Respect for/connection to earth and indigenous peoples • Sand as ground of innovation (silicon!) in heart of Silicon Valley • Strength in collaboration
– Diversity in style, media + backgrounds promotes artistic excitement and innovation – Ongoing exchange and working side-by-s ide on imagery / ideas 4 Attachment 6

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Design: Abstract Interpretation
(Bottles + Messages) + Grid + Streets
• Grid form
– Bottles in grid – c ity arranged into neighborhoods
– Boundaries – g radations of light refer to direct connections between people and aspects of city
• Multiple experiences & levels of engagement
 As viewer approaches, attention shifts from grid pattern and bottles to d
etails and messages
• Written or graphic form
• Archival material, photos of streets/other, community input • Each bottle has a story
– Elements of a thriving community
– Different areas for working, living, learning and socializing – Connections between sectors via streets and paths
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Design: The Stories Behind the Images*
Stories
• Cultural Diversity -- p atterns and textures
• Connection – l ight roads and paths
• Activities – c ommercial and life activity
• Inclusivity & Sustainability – r especting to a sustainable future (economic and environmental) • Sustainable climate, air, water – s and, stone, ground references Commercial Activity
Bold, solid
Streets & alleyways
of commerce
Neighborhoods
Residential
Diverse types
Sustainability of Earth
of Communities
The places we come and go:

Schools, sports, outdoors,
entertainment
Indigenous Peoples
& Ancestors & Nature
Baylands, Hiking and Parks
Heart of Silicon Valley
Sum of individuals and
collaborations
High Tech
Funneling of ideas and
energy into productivity
*Current concept
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Design: Sample Messages/Images to be
Included
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QR Code: Connecting Art & Community
Allows for ongoing public
engagement
– Learn about 4 new artworks
– Interact online
– See the community-in spired
”digital” bottles
– Sunnyvale could announce
u
pcoming art, community or City
Hall events
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QR Code: Inform, Interact, Incorporate
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Workshop: We Stand Ready!
• Dream ab out what’s important personally
and for the community
• Create a message with words and/or
images, then place in their own bottle
• Connect i
t to a vibrant “community of
bottles,” like a joyful garland or
celebration of lights
10 Attachment 6

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THANK YOU!!
11 Attachment 6

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