10D
Date: September 15, 2026
To: Honorable Mayor and Members of the City Council
From: Citizen Development and Enrichment Committee
By: Jamie Le, Assistant to the City Manager | [email protected] Subject: Citizen Development and Enrichment Committee – Discuss and Provide Direction on Logo Concepts for Torrance Municipal Airport and Accept and File Committee Meeting Minutes. Expenditure: None.
RECOMMENDATION
Recommendation of the Citizen Development and Enrichment Committee that City Council:
1. Discuss and provide direction on logo concepts for Torrance Municipal Airport; and
2. Accept and file the Citizen Development and Enrichment Committee meeting minutes from August 20, 2026.
FUNDING
None required.
DISCUSSION
As part of efforts to strengthen the identity of the Torrance Municipal Airport and create a consistent visual presence for signage, digital communications, printed materials, merchandise, and other Airport applications, Councilmember Gerson received City Council concurrence to direct staff to develop an official logo for the Torrance Municipal Airport. To ensure branding would be consistent with the City’s new website branding, it was determined that the Airport logo would be incorporated into that project. The new website and branding launched May 2026. Staff developed modern logo concepts that were presented to the Citizen Development and Enrichment Committee at their August 20, 2026 meeting. At that time, the Committee directed staff to acquire feedback from the community and bring back the item for City Council’s review.
The Citizen Development and Enrichment Committee is requesting that The City Council:
1. Discuss and provide direction on logo concepts for Torrance Municipal Airport; and
2. Accept and file the Citizen Development and Enrichment Committee meeting minutes from August 20, 2026.
ATTACHMENTS
1. 08-20-26-Citizen Development and Enrichment Committee Meeting Minutes
2. 08-20-26-Citizen Development and Enrichment Committee Meeting Item 4B 1 August 20, 2026
MINUTES OF A MEETING OF THE
CITIZEN DEVELOPMENT AND ENRICHMENT COMMITTEE
1. CALL TO ORDER
The Citizen Development and Enrichment Committee convened in a regular meeting on August 20, 2026 at 3:03 pm in the LeRoy Jackson Council Chamber
ROLL CALL
Present: Chair Sheikh, Committee Member Gerson & Committee Member Lewis
Absent: None
Present: Assistant to the City Manager, Jamie Le, Community Development Director, Michelle Ramirez, Lieutenant Charles Fisher and Management Associate, Carlos Huizar
2. PLEDGE OF ALLEGIANCE
The pledge of allegiance was led by Committee Member Lewis.
3. WELCOME AND INTRODUCTION
Chair Sheikh welcomed those in attendance and requested that committee members introduce themselves to the public.
Staff presenting: Assistant to the City Manager, Jamie Le, Community Development Director, Michelle Ramirez, Lieutenant Charles Fisher and Management Associate, Carlos Huizar
4. ADMINISTRATIVE MATTERS
4A. City Manager – Review and Provide Direction on Appropriated Resources Contributions and Cottage Food Ordinance Related to the Neighborhood Coordinated Seaside Ranchos Holiday Lights Display. Expenditure: None Recommendation of the City Manager that the Citizen Development and Enrichment Committee:
1. Review and Provide Direction on the Appropriated Resource Contributions to the Neighborhood Coordinated Seaside Ranchos Holiday Lights Display
2. Provide Direction to the Cottage Food Ordinance as it relates to the Neighborhood Coordinated Seaside Holiday Lights Display.
Assistant to the City Manager, Jamie Le and Lieutenant Charles Fisher present on Appropriated Resource Contributions to the Neighborhood Coordinated Seaside Ranchos Holiday Lights Display and Cottage Food Ordinance.
ATTACHMENT 1
2 Community Member expressed concern regarding recent amendments to the Cottage Food Ordinance, stating that the neighborhood if seeking to raise funds for various nonprofit organizations and proposing that the neighborhood works more closely with the City to identify a solution. Community Member stated that the Cottage Food Ordinance does not accommodate efforts to raise funds for various causes and expressed that the pilot program established in 2019 was more accommodating of the neighborhood’s holiday tradition.
Community Member expressed concern regarding a lack of coordination between the City and neighborhood residents in working toward compliance with the ordinance.
o Community Development Director, Michelle Ramirez, clarified that Code Enforcement makes initial contact with an individual found to be in violation and conducts a follow-up visit to determine whether the violation has been corrected.
o Committee Member Gerson raised a point of information regarding potential retaliation against Code Enforcement officers, which was then clarified by Community Development Director, Michelle Ramirez.
o Chair Sheikh raised a point of information regarding the number of citations issued to third party vendors to which Community Development Director, Michelle Ramirez provided clarification. Community Member inquired about the City’s efforts to work with neighboring cities, like Redondo Beach, to mitigate traffic in the area. o Committee Member Lewis clarified that she and former Committee Member Mattucci have had several conversations with Redondo Beach, and at this time the City has no desire to remove the barriers that would allow traffic to flow into their community. Committee Member Gerson inquired whether the Police Department had considered utilizing a third-party security firm.
o Lieutenant Charles Fisher stated that the use of private security has been discussed; however private security would not eliminate the need for traffic control.
MOTION: Committee Member Gerson made a motion to recommend that the City Council consider modifications to the Cottage Food Ordinance, including allowing the sale of items in front of a property provided the sidewalk is not obstructed and only one person is present at a time, revoking permits after three violations, implementing a City- provided trash management plan, and directing staff to explore the use of technology to expedite notification to violators. The motion also included forwarding all traffic control options to the City Council for consideration. Committee Member Lewis seconded.
Vote: Motion passed 3-0
4B. City Manager – Review and Provide Direction on Potential Logo Concepts for Torrance Municipal Airport – Zamperini Field. Expenditure: None
3 Recommendation of the City Manager that the Citizen Development and Enrichment Committee review and provide direction on potential logo concepts for Torrance Municipal Airport – Zamperini Field.
Assistant to the City Manager, Jamie Le presented on Potential Logo Concepts for Torrance Municipal Airport Zamperini Field.
Committee Member Gerson expressed gratitude for the concepts and believed concept 1 to be a better standardized version of the logo.
MOTION: Committee Member Gerson made a motion to recommend that the Communications Division conduct public outreach to obtain community input and forward all three concepts to the City Council, with the Committee expressing a preference for Concept 1. Committee Member Lewis seconded.
Vote: Motion passed 3-0
5. ORAL COMMUNICATIONS
Chair Sheikh asked if there were any members of the public that wished to speak under Oral Communications.
Community Member expressed concern about Hillside and Local Costal Overlay. o Staff provided the Community Member with the appropriate contact information to address his concerns.
6. CLOSING REMARKS
Management Associate Carlos Huizar summarized the items discussed during the meeting and confirmed that the information presented would be brought back to the City Council for consideration.
7. ADJOURNMENT
At 4:15 pm, Committee Member Gerson made a motion to adjourn the meeting.
Seconded by Committee Member Lewis. Committee Member Lewis seconded.
Vote: Motion passed 3-0
4 4B
Date: August 20, 2026
To:
Honorable Chair and Members of the Citizen Development and Enrichment Committee
From:
Aram Chaparyan, City Manager
By:
Jamie Le, Assistant to the City Manager |
[email protected]
Subject:
City Manager – Review and Provide Direction on Potential Logo Concepts for Torrance Municipal Airport Zamperini Field. Expenditure: None
RECOMMENDATION
Recommendation of the City Manager that the Citizen Development and Enrichment Committee review and provide direction on potential logo concepts for Torrance Municipal Airport.
DISCUSSION
As part of efforts to strengthen the identity of the Torrance Municipal Airport and create a consistent visual presence for signage, digital communications, printed materials, merchandise, and other Airport applications, Councilmember Gerson received City Council concurrence to direct staff to develop an official logo for the Torrance Municipal Airport. To ensure branding would be consistent with the City’s new website branding, it was determined that the Airport logo would be incorporated into that project. The new website and branding launched May 2026 and staff have developed modern logo concepts that reflect both the Airport's history and its connection to the City of Torrance.
The concepts developed combine shared elements:
Aircraft
The aircraft serves as the most immediate representation of the Airport and its role as a general aviation facility. The vintage-inspired aircraft also recognizes Torrance's longstanding connection to aviation and gives the logo a distinctive identity rather than relying on a generic airport symbol.
Torrance Municipal Airport Wordmark
The word "TORRANCE" is emphasized as the primary identifier, with "MUNICIPAL AIRPORT" positioned below it. This hierarchy reinforces the City's name while clearly identifying the facility.
The clean typography is intended to complement the aviation imagery while remaining legible across large and small applications.
Logo Concept 1 – Aviation / Flight Path
Airport first — a modern aviation identity with a subtle Torrance connection. 1 ATTACHMENT 2
5 Citizen Development and Enrichment Council Committee
August 20, 2026
The first concept places greater emphasis on aviation. The single sweeping arch resembles a flight path over the P-38 and gives the logo a sense of movement and forward direction. Because the graphics are relatively simple, it has a clean, contemporary appearance and can translate well to signage, vehicles, digital applications and merchandise.
The P-38 provides the historical component, recognizing Torrance's connection to aviation and the aircraft's association with the City's aviation history.
Logo Concept 2 – Torrance Identity / Torrance Bridge
Torrance + Airport — a civic identity that combines a recognizable Torrance architectural element with the City's aviation history using existing Torrance branding.
The second concept strengthens the logo's connection specifically to Torrance. Rather than a single flight-path arch, the multiple rounded arches reference the architectural forms associated with the Pacific Electric Railway-El Prado Bridge; commonly known as “Torrance Bridge.” Pairing those arches, which are used in current Torrance branding with the P-38 brings together two ideas: Torrance's civic identity and Torrance's aviation heritage. The arches also create a stronger standalone emblem, meaning the graphic could potentially be recognizable as an Airport brand even when the words "Torrance Municipal Airport" are not included.
Staff requests that the Citizen Development and Enrichment Committee provide direction on the Logo Concepts for the Torrance Municipal Airport.
ATTACHMENTS
1. Logo Concept 1 – Flight Path/Aviation Focus
2. Logo Concept 2 – Torrance Identity/Torrance Bridge
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CONCEPT 1 - SINGLE ARCH
FLIGHT PATH / AVIATION FOCUS
ATTACHMENT 1
€ � a •
TORRANCE
MUNICIPAL
STACKED
+SE � SE TORRANCE TORRANCE
MUNICIPAL AIRPORT MUNICIPAL AIRPORT
PRIMARY BLUE
DARK BLUE
#005B9B
#11497C
HORIZONTAL
TO,RRANCE�
MUNICIPAL AIRPORT
TORRANCE�
MUNICIPAL AIRPORT
ICON
STYLE GUIDE COLORS (FROM CITY OF TORRANCE STYLE GUIDE)
#11497C #005B9B #1A6BB5
TYPOGRAPHY
MONTSERRAT BOLD
ABCDEFCHIJIKIMROQRSTUVWXYZ
0123456789
OPEN SANS REGULAR
ABCDEFGHIJKKMNDOQRSTUVWXYZ
0123456789
□
#68B7FF #FOF6FF
MUNICIPAL AIRPORT
AIRPORT
�� � �
TORRANCE TORRANCE
MUNICIPAL AIRPORT MUNICIPAL AIRPORT
TWO-TONE BLUE
BLUE + GOLD ACCENT
#1A6BB5 + #68B7FF #1A6BB5 + #FFB800
I28ANS5S I22ASE
#A62121 #FFB800 #405457 #1F1F1F
TOR RANCE M U N I C I P A L A I R P o n
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CONCEPT 2 - MULTI-ARCH ATTACHMENT 2
TORRANCE IDENT ITY / TORRANCE BRIDGE
TORRANCE
MUNICIPAL AIRPORT
STACKED
e e e e ��
TORRANCE TORRANCE TORRANCE TORRANCE TORRANCE
MUNICIPAL AIRPORT MUNICIPAL AIRPORT MUNICIPAL AIRPORT MUNICIPAL AIRPORT MUNICIPAL AIRPORT PRlMARY BLUE
DARK BLUE
TWO- TONE BLUE BLUE + GOLD ACCENT UGHT BLUE
#005898
#11497C
#1A68B 5 + #6887FF #1A6885 + #FFB800 #6887FF
HORIZONTAL
ICON
� e e
STYLE GUIDE COLORS (FROM CITY OF TORRANCE STYLE GUIDE)
#11497C
#005B9B
#1A6BB5
TYPOCRAPHY
MONTSERRAT BOLD
ABCDEFCHIJKKHAROQRSTUVWXYZ
0123456789
OPEN SANS AECULAA
ABCDEFGHlJKcM�l'OQRSTUVWXYZ
0123456789
#68B7FF
#FOF6FF
#A62121
#FFB800
#4D5457
#lFlFlF
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TORRANCE
MUNICIPAL AIRPORT
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