Airica de Oliveira
President & CEO
Tulare County EDC
Year-end Overview, 24-25
Prelim-plan for 25-26
A Different California
ABOUT US
Non-Profit 501(c)4, with 501(c)3 Foundation arm
Led by a 22 Board of Directors; of public and private stakeholders Our Vision: To be the premier location in California to live, work, learn, and play.
Maximize opportunities for economic growth and job creation Create a globally competitive environment for businesses Maintain a high performance, nationally acclaimed economic development organization
OUR GOALS
01 Recruitment
03 Practitioners
02 Site Selection
Key Activities
EMPLOYER & INDUSTRY RECRUITMENT
LEADS by source
Referral
Direct (website, phone, email)
Contracted Vendor
GOBiz (Governor’s Office of Business & ED)
CCVEDC (CA Central Valley EDC)
Broker/Site Selector
May 2025 metrics
39,899 emails sent
5,346 emails opened
13.7% open rate
733 click leads to website/information
76% clicks to open percentage
MARKETING CAMPAIGN
MARKETING CAMPAIGN
Global Trade Magazine
Over 100k subscribers monthly!
MARKETING CAMPAIGN
Tulare County Workforce.
One of our greatest assets.
TELLING THE
TULARE COUNTY STORY
TELLING THE
TULARE COUNTY STORY
SITE SELECTION
Real Estate & Demographic Database:
GIS Webtech,
3D Spec Building Technology,
ESRI-based Demographics,
Zoning and Utility layers
NEW! Industry Clusters
PRACTITIONERS
FEDERAL GOVT.
Federal Economic Development Administration (EDA)
Tulare County 5-year CEDS Report (Submitted on June 30, 2024)
STATE OF CA
Governor’s Office of Business & Economic Development
New Business Leads & Facilitation
CA Jobs First (S2J2)
S2J2 UPDATE
24-29 CEDS UPDATE
TOP INDUSTRIES (YTD)
MANUFACTURING
1 2
3 DISTRIBUTION/
WAREHOUSE
RECYCLING
39 Projects
Data Assists
67%
EDC Exclusive
152
Site Selector Missions
12 Legislative
Meetings
49 24-25 YTD
25 80%
27 6
23-24 FY
23 TOTAL
PROJECT LEADS
39 TOTAL PROJECTS
21 RFI’S DISTRIBUTED
17 PROPOSALS PREPARED
129 SITES SUBMITTED
2 SITE TOURS
12 SHORTLIST PROJECTS
26 INCENTIVE PACKETS SENT
23 ASSISTS
VISALIA
PROJECT LEADS
47 SITES SUBMITTED OVER 13 PROPOSALS
2 SITE TOURS
2 SHORTLIST PROJECTS
4 ASSISTS
Received two grants: $25,000 Grant from Bank of the Sierra, $5k ARPA Grant Completed a new 5-year CEDS, annual update
Updated 2025 Project Proposal (See attached)
Website Additions:
1st draft of Industry Cluster (Food Processing) to GURU 24-29 CEDS Report
Over 40,000 Marketing Impressions & Global Trade Magazine Highlight Projected to end the FY on a positive financial note
CA Jobs First Key Stakeholders/Representatives for Tulare/Kings Welcomed two new Board Members: Bank of America, Gallagher Insurance Welcomed new Private Partners!
Hosted another successful Economic Summit!
24-25 HIGHLIGHTS
25-26 STRATEGIC GOALS
Pursue additional grant opportunities
Increase Private Partners' investments
Increase marketing Impressions & Engagement
Recruit new board members, filling industry gaps
Maintain relationships with GoBiz, EDA
Enhance GURU platform with industry clusters/ Collaborating with SJVMA and Central Valley Comm. Foundation (Tentative plan pending board approval)
PRIVATE PARTNERS
4Creeks, Inc.
7Points
Adventist Health
AltSys Solar
AMR Plastics
Bank of the Sierra
Colliers Commercial
College of the Sequoias
Eagle Mountain Casino/ Tule River Tribe
Educational Employees Credit Union
Kaweah Health
Newmark Pearson
Pacific Gas & Electric
Proteus
Race Communications
Seals Construction
Setton Farms
Staffords Chocolates
Southern California Electric
Southern California Gas
True North Physicians Agency
Tulare Chamber of Commerce
Valley Children's Hospital
Valley Strong Credit Union
Ventura Coastal
2025 ECONOMIC SUMMIT
CONTACT US
559.625.3100
[email protected] [email protected] www.tularecountyedc.com