Purpose
1 Stepping Back into the Past
Visalia’s Traditional Industrial Buildings 1930-1940
• Garages
• Small Businesses
• Merchants
• Retail
2 Entrance Defined by Parapet Strong Horizontal Band
Past
Design
Elements
Hanford
Painted Brick
3 Fresno
Ornamental Parapet Elements
Past Design Elements
4 Present
Day
Design
Elements
Architectural
Goal
5 Looking to the Past to Move
Forward • Create Traditional Industrial Buildings that
reflect Visalia’s Architectural Design Elements
from the 1930’s from the base to the roofline
parapet.
• Utilize cost efficient and strong building
materials to develop a contemporary design
aesthetic.
• Develop the Architectural Style (Traditional
Industrial) with different possible design
variations that collectively reflect one
cohesive theme.
6 • Develop 3 Architectural Schematic Drawings that
exemplify the new Traditional Industrial Standard.
• Allow cost-efficient exterior materials such as, precast concrete panels, UV energy saving windows, and
strategically place featured brick, stone, precast stone materials along the base of storefront entrances facing the street.
• Create a Design Standard Process describing design
intention and development standards. A table
description will provide design requirements and place
to interact with reviewing City staff.
Architectural
Objective
How We Move Forward
Example of Schematic Drawing
7 Architectural
Design Standard
Examples of Specific Architectural
Standards for Industrial Zone
Subdistricts with higher
Standards when visible
from Highway 99 and
Caldwell Avenue
Design Standard Table
to guide and support
designers and
developers
Example of Building Standard