Cities Index.
Communications-Town Clerk Department

Yountville City Council
April 16, 2024

Document
Communications-Town Clerk Department
Meeting
April 16, 2024
Body
Yountville City Council
Original file
2.0 MB
Text extracted from the city's file for reading and search. Open the original on townofyountville.primegov.com. That file is the official record.

Yountville Town Council Vision Statement
To maintain a safe and healthy town that respects its history and natural environment while creating an exceptional quality of life for residents by providing value through amenities and services and promoting sustainable businesses and economic development.

Department Overview
The Town of Yountville was established on February 4, 1965 and is classified as a General Law City under the California Government Code. Yountville is governed by a five-member Town Council and works under the Council/Manager style of government, which combines the locally elected Council's policy leadership experience with a professionally appointed Town Manager who supervises the organization's daily operations. The Town Council is the policy-making body, with final responsibility for the delivery of all programs and Town services to the residents of Yountville. All ordinances, resolutions, and important contracts must be approved by the Council, which also changes and approves the budget and hires the Town Manager and Town Attorney.

To learn more about the Yountville Town Council please visit the Town of Yountville website.

Biennial Budget Goals and Objectives
Adopt a balanced budget.

Actively participate on various local and regional committees and boards representing Town interests.

Provide oversight and direction to staff in implementing Town Council priorities.

Budget Insights
In Meetings & Training, $25,500 is budgeted for the Annual Town Council Planning Retreat.

Also in Meetings & Training, $7,500 is budgeted for Employee Appreciation activities.

Town Council/Mayor Department Expenditures
Personnel
2021/2022 Actual 2022/2023 Actual 2023/2024 Adopted 2023/2024 Estimated 2024/2025 Proposed 2025/2026 Proposed Salaries - Part Time $45,561 $46,979 $46,621 $46,621 $52,675 $57,000 Medicare & Fica $4,019 $4,218 $3,566 $3,566 $4,030 $4,361 Deferred Compensation $0 $50 $1,500 $1,500 $1,500 $1,500 Payment-In Lieu Health $0 $3,231 $18,000 $18,000 $12,000 $12,000 Health Insurance $21,916 $21,207 $47,368 $47,368 $64,599 $71,059 Dental Insurance $2,091 $2,863 $3,499 $3,499 $3,486 $3,661 Vision Insurance $1,274 $1,253 $2,500 $2,500 $2,500 $2,500 Life/Disability Insurance $248 $254 $177 $177 $319 $328 Cell Phone Allowance $0 $1,680 $4,800 $4,800 $4,800 $4,800 Other Employee Reimbursement $0 $100 $600 $600 $3,000 $3,000 Technology Stipend $0 $5,400 $3,600 $3,600 $1,800 $0
Town of Yountville Biennial Budget Fiscal Years 2024/2025 and 2025/2026 Town Council/Mayor Department Expenditures
General Fund Department 01-1001
2021/2022 Actual 2022/2023 Actual 2023/2024 Adopted 2023/2024 Estimated 2024/2025 Proposed 2025/2026 Proposed Allocated Liability Insurance $3,110 $3,361 $3,314 $2,979 $2,997 $3,596 Allocated Wrkrs Comp Insurance $1,424 $1,334 $1,312 $1,231 $1,367 $1,640 TOTAL $79,642 $91,930 $136,858 $136,442 $155,073 $165,445 Supplies & Services
2021/2022 Actual 2022/2023 Actual 2023/2024 Adopted 2023/2024 Estimated 2024/2025 Proposed 2025/2026 Proposed Other Supplies & Materials $1,615 $1,283 $1,500 $2,064 $1,600 $1,700 Conference & Travel $7,347 $6,426 $25,000 $24,000 $25,000 $26,000 Meetings & Training $5,642 $40,459 $38,500 $38,500 $41,725 $44,250 Other Community Support $1,065 $11,045 $25,000 $25,000 $22,000 $23,500 TOTAL $15,669 $59,213 $90,000 $89,564 $90,325 $95,450
Total Expenditures
2021/2022 Actual 2022/2023 Actual 2023/2024 Adopted 2023/2024 Estimated 2024/2025 Proposed 2025/2026 Proposed Council & Mayor $95,311 $151,143 $226,858 $226,006 $245,398 $260,895 TOTAL $95,311 $151,143 $226,858 $226,006 $245,398 $260,895 Powered by OpenGov
Department Overview
The Information Technology & Communications (ITC) Department accounts for all operating and maintenance costs related to the Town’s computer network, workstation system, Wi-Fi hotspots, and fixed and portable telecommunications system. The costs associated with Information Technology and Telecommunications are allocated out to the departments who utilize such equipment or contractual services that support these systems. The ITC department recovers costs from user departments by the ITC allocation which is adjusted annually based on the departments’ proportionate share of estimated expenses and assigned/maintained equipment units.

The Town of Yountville's ITC Department is continually evolving its service delivery platforms. Using a mixture of cloud and on premise technologies to provide email, document management, cybersecurity, and financial software solutions. This approach has enabled the Town of Yountville to continually lower its overall carbon footprint through a reduction in the use of electricity.

Biennial Budget Goals and Objectives
Evaluate additional workflows to make our systems more available and intuitive for members of the public and employees. Maintain network/server environment for data storage, growth, and system redundancy.

Replace employee workstations (per Town replacement schedule).

Creating content to enhance the Town’s ability to communicate with constituents through the Town’s website, social media, and video platforms.

Provide quality video streams of all Town public meetings.

Continue cybersecurity training and awareness measures.

See Click Fix implementation for community engagement and requests.

Budget Insights
This department is used for centralized accounting for the Town’s IT costs, which is charged back to departments through an allocation based on number of devices supported. $70,000 increase to Software and Licensing budget due to the IT department taking over costs of software that is now out of its implementation phase and the renewal of licensing for software and hardware.

Contract services includes $28,000 in funding for backup support for the Information Systems Administrator and our VoIP phone system.
$23,000 in Machinery & Equipment for annual PC and equipment upgrades.

The 2024/2025 budget is a 16% budget increase over the 2023/2024 budget due to the department incurring costs of software out of its implementation phase, licensing and warrantee costs for hardware, and the natural rate increases for services and software subscriptions.

Town of Yountville Biennial Budget Fiscal Years 2024/2025 and 2025/2026 Information Technology & Communications
Department Expenditures
General Fund Department 01-1011
Information Technology & Communications Department Expenditures All expenditures are allocated to departments (see Allocated IT Costs line item below), so total budget in this department shows zero.

Total Expenditures
2021/2022 Actual 2022/2023 Actual 2023/2024 Adopted 2023/2024 Estimated 2024/2025 Proposed 2025/2026 Proposed Office Supplies $94 $2,153 $2,000 $2,000 $2,250 $2,250
Other Supplies & Materials $1,742 $1,654 $2,000 $2,000 $2,500 $2,500 Equipment Maintenance $0 $0 $5,000 $5,000 $5,250 $5,250 Equipment Rental $22,511 $25,359 $38,000 $38,000 $28,000 $28,000 Telecommunications $28,403 $45,123 $47,000 $47,000 $53,500 $56,000 Internet & Network $849 $5,446 $3,000 $3,000 $20,000 $8,000 Software And Licenses $169,616 $209,570 $306,496 $306,496 $376,895 $391,042 Allocated IT Costs -$352,010 -$418,477 -$463,496 -$463,496 -$539,395 -$540,542 Contract Services $101,997 $86,726 $24,000 $24,000 $28,000 $28,000 Machinery & Equipment < $10k $26,799 $42,447 $36,000 $36,000 $23,000 $19,500 TOTAL $0 $0 $0 $0 $0 $0
Performance Measures
The Town of Yountville considers it crucial to measure how individual department activity ties into the overall Town Strategic Plan. The information Technology & Telecommunications Department focuses on one of the Town's Strategic Plan Critical Success Factors:

Department Overview
As a division of the Communications Department, the Community Promotions and Programs budget supports a diverse array of community events, services, and programs aimed at providing residents with enriching experiences at little or no cost. This budget provides funding for the contract with the Chamber of Commerce which provides tourism destination marketing and promotion services for the Town. This budget also supports event advertising, community meetings, the Town's newsletter, and subsidizes NVTA's electric bus which provides free rides.

These initiatives highlight the Town's commitment to fostering engagement and outreach, aimed at enhancing resident well-being, supporting local businesses, and enhancing environmental stewardship within our community.

Biennial Budget Goals and Objectives
Enhance civic engagement and participation.

Expand access to information and resources.

Foster collaborative partnerships with local organizations. Measure and evaluate effectiveness of outreach efforts.

Provide a continuum of preparedness education and outreach opportunities.

Fomalize community communication program.

Budget Insights
$4,500 included in Town Newsletter to transition to a more robust email communications platform. $15,000 in Contract Services to support the implementation of communications strategies. $15,000 included in Other Community Support for community engagement events.

Increased funding for Emergency Preparedness programming to support additional events programming.

Community Promotion & Programs Department Expenditures
Total Expenditures
2021/2022 Actual 2022/2023 Actual 2023/2024 Adopted 2023/2024 Estimated 2024/2025 Proposed 2025/2026 Proposed Other Supplies & Materials $0 $0 $500 $500 $2,500 $3,000 Advertising $4,672 $2,213 $4,000 $4,000 $5,000 $5,500
Chamber Of Commerce $304,508 $313,643 $329,325 $329,325 $339,205 $349,381 Emergency Preparedness $0 $2,482 $6,000 $6,000 $7,500 $7,875 Leaf Blower Repl. Reimb. Program $3,350 $0 $0 $0 $0 $0
Blue Zones Project Implementation $0 $0 $1,500 $1,500 $1,500 $0 Community Clean Up Day $5,181 $0 $0 $0 $0 $0
Transit Subsidy -$303 $27,928 $50,000 $50,000 $50,000 $50,000 Town Newsletter $2,998 $3,354 $3,500 $3,500 $4,500 $4,500 Small Projects Grant Program $1,000 $0 $50,000 $50,000 $50,000 $50,000 Other Community Support $9,043 $2,125 $28,100 $28,100 $15,000 $15,000 TOYCF Administrative Costs $20 $0 $500 $500 $500 $500
Contract Services $0 $0 $350 $350 $15,350 $15,350
TOTAL $330,469 $351,745 $473,775 $473,775 $491,055 $501,106 Town of Yountville Biennial Budget Fiscal Years 2024/2025 and 2025/2026 Community Promotion & Programs Department
Expenditures
General Fund Department 01-1015
Performance Measures
The Town of Yountville considers it crucial to measure how individual department activity ties into the overall Town Strategic Plan. The Community Promotion Department focuses on three of the Town's Strategic Plan Critical Success Factors:

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Department Overview
The Town Clerk and Communications Department serves as the central hub for legislative proceedings and professional support within the town administration. Responsible for overseeing municipal elections, campaign finance, and conflict of interest regulations, this department ensures adherence to legal standards while maintaining transparency and accessibility of information to the public. Through the town-wide Electronic Records Management Program, documented actions of legislative bodies are maintained with integrity. Committed to upholding the highest standards of governance, the Town Clerk and Communications Office operates in accordance with federal, state, and local legal frameworks, including the United States Constitution, the Constitution of the State of California, State Codes, and the Town of Yountville Municipal Code.

More information regarding the Town Clerk & Communications department is available on the Town of Yountville website.

Biennial Budget Goals and Objectives
Creation of workflows in Laserfiche to maximize organizational efficiency.

Proactive recruitment to ensure diversity, equity, and inclusion on Town Boards, Commissions, and Committees.

Advance archival efforts to digitalize historic documents.

Formalize communication plans by further developing structured documents such as a Strategic Communications Plan and a Crisis Communications Plan.

Ensure election and statutory compliance while modernizing the election process.

Foster professional development in order to provide high-level service delivery.

Budget Insights
Salary and benefit cost increases reflect proposed department restructure. $40,000 budget for Elections in Fiscal Year 2024/2025 as it is an election year.

Decrease in Contract Services budget due to Docusign contract expense transitioning to Information Technology budget.

Town Clerk Department Expenditures
Personnel
2021/2022 Actual 2022/2023 Actual 2023/2024 Adopted 2023/2024 Estimated 2024/2025 Proposed 2025/2026 Proposed Salaries - Full Time $199,727 $229,629 $281,797 $281,797 $341,721 $359,048 Salaries - Part Time $0 $0 $0 $0 $26,612 $27,946
Medicare & Fica $2,833 $3,133 $4,086 $4,086 $6,991 $7,345 Deferred Compensation $9,605 $7,729 $19,209 $19,209 $24,615 $25,797 Payment-In Lieu Health $7,915 $5,400 $5,400 $5,400 $0 $0 Health Insurance $10,042 $13,507 $21,079 $20,684 $63,199 $69,519 Dental Insurance $2,232 $2,479 $2,583 $2,583 $3,668 $3,851 Vision Insurance $1,400 $950 $1,100 $1,100 $1,225 $1,225 Life/Disability Insurance $2,209 $2,435 $2,851 $2,851 $3,142 $3,237 Tuition Reimbursement $120 $0 $300 $300 $300 $300
Town of Yountville Biennial Budget Fiscal Years 2024/2025 and 2025/2026 Town Clerk & Communications Department
Expenditures
General Fund Department 01-1110
2021/2022 Actual 2022/2023 Actual 2023/2024 Adopted 2023/2024 Estimated 2024/2025 Proposed 2025/2026 Proposed Automobile Allowance $0 $0 $360 $360 $2,580 $2,580
Cell Phone Allowance $1,280 $1,952 $2,112 $2,112 $2,352 $2,352 Other Employee Reimbursement $747 $1,150 $1,320 $1,320 $1,514 $1,514 Technology Stipend $0 $104 $90 $90 $3,420 $810
Pers Employer Rate $20,012 $16,530 $22,282 $22,282 $33,734 $35,487 Allocated PRSP- Payment to Trust $0 $10,844 $13,721 $13,721 $16,511 $17,355 Allocated OPEB - Payment to Trust $0 $10,844 $6,860 $6,860 $6,605 $6,942 Allocated Liability Insurance $8,905 $15,107 $17,398 $16,481 $21,055 $25,266 Allocated Wrkrs Comp Insurance $4,090 $6,000 $6,886 $6,709 $9,601 $11,521 TOTAL $271,118 $327,794 $409,433 $407,944 $568,845 $602,095 Supplies & Services
2021/2022 Actual 2022/2023 Actual 2023/2024 Adopted 2023/2024 Estimated 2024/2025 Proposed 2025/2026 Proposed Office Supplies $333 $663 $1,500 $1,500 $1,600 $1,700
Other Supplies & Materials $244 $1,651 $1,500 $2,500 $1,600 $1,700 Advertising $237 $1,873 $7,000 $7,000 $6,000 $6,500
Elections $1,636 $36,214 $2,500 $27,500 $42,500 $3,000
Allocated IT Costs $20,227 $24,055 $31,690 $31,690 $60,940 $61,070 Conference & Travel $125 $294 $15,000 $15,000 $16,000 $16,500 Meetings & Training $8,922 $15,242 $15,000 $15,000 $16,000 $16,500 Dues & Subscriptions $1,164 $1,790 $2,050 $2,050 $2,810 $2,875 Contract Services $89,818 $73,024 $122,250 $121,250 $97,500 $92,500 TOTAL $122,706 $154,807 $198,490 $223,490 $244,950 $202,345 Total Expenditures
2021/2022 Actual 2022/2023 Actual 2023/2024 Adopted 2023/2024 Estimated 2024/2025 Proposed 2025/2026 Proposed Town Clerk $393,824 $482,601 $607,923 $631,434 $813,795 $804,440 TOTAL $393,824 $482,601 $607,923 $631,434 $813,795 $804,440 Full-Time Staff Allocations*
2021/2022 Actual 2022/2023 Actual 2023/2024 Actual 2024/2025 Proposed 2025/2026 Proposed Administrative Assistant II 0.1 0.1 0.1 0.1 0.1
Clerk & Communications Director 0.9 0.9 0.9 0.9 0.9
Code Compliance Officer 0 0 0 0.25 0.25
Deputy Town Clerk 1 1 1 1 1
Information Systems Administrator 0 0.056 0.15 0.15 0.15 Town Manager 0 0 0.05 0.05 0.05
TOTAL 2 2.056 2.2 2.45 2.45
* The "Town Clerk" position changed to "Communications Director/Town Clerk" in Fiscal Year 2024/2025.

Performance Measures
The Town of Yountville considers it crucial to measure how individual department activity ties into the overall Town Strategic Plan. The Town Clerk Department focuses on three of the six Town Strategic Plan Critical Success Factors:

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Department Overview
The Public Educational and Government Access Fund (PEG) is a Special Revenue Fund due to its restricted use.

Municipal Code Section 5.16.020 State video franchise fees and public, educational and governmental access fees provide for the collection of PEG funds. Effective August 5, 2010, each State franchisee shall pay a fee to the Town equal to one percent of gross revenues (“PEG access facilities fee”) of that State video franchise holder to support public, education, and governmental access channel facilities within the Town. This fund accounts for collection of PEG revenues and expenditures related to the PEG channel which are restricted for the use of purchase of equipment related to education and government broadcasting.

The State franchise fee required shall be paid to the Town quarterly, in a manner consistent with California Public Utilities Code Section 5860.

Biennial Budget Goals and Objectives
The Town does not have any planned upgrades. The amount budgeted is a placeholder for unexpected equipment failure and the potential need for replacement equipment.

Budget Highlights
This is a declining revenue source due to reduced cable customer base as alternative methods of television programming services are becoming more popular.

Revenue
Data
$ 14,176 $ 18,687 $ 13,500 $ 13,500 $ 14,000 $ 14,000
216 1,139 400 400 500 500
$ 14,392 $ 19,826 $ 13,900 $ 13,900 $ 14,500 $ 14,500
(3022) PEG Fees
(3301) Interest Income
Total
2021/2022 Actual 2022/2023 Actual 2023/2024 Adopted 2023/2024 Estimated 2024/2025 Proposed 2025/2026 Proposed Expenditures
Total Expenditures
2021/2022 Actual 2022/2023 Actual 2023/2024 Adopted 2023/2024 Estimated 2024/2025 Proposed 2025/2026 Proposed Machinery & Equipment >$10k $0 $23,500 $0 $0 $0 $0
Machinery & Equipment < $10k $18,873 $2,310 $5,000 $5,000 $5,000 $5,000 TOTAL $18,873 $25,810 $5,000 $5,000 $5,000 $5,000
Town of Yountville Biennial Budget Fiscal Years 2024/2025 and 2025/2026 Public Education and Government Access Fund
Special Revenue Fund 21 Department 1012
Summary of Fund Balance Activity
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Department Overview
The purpose of this fund is to account for franchise fees monies received from the County of Napa on behalf of Upper Valley Disposal Service related to garbage, organic recycling, green waste collection services. The collected franchise fees are a non-restricted General Fund revenue source and can be used for a wide range of funding related to the recycling and collection services initiatives for the Town such as additional recycling and collection services and programs, community education and outreach, code compliance efforts, and street repairs related to impacts from heavy garbage trucks on residential streets as illustrative examples only.

Biennial Budget Goals and Objectives
Use UVDS Franchise Fee revenue to further recycling and collection services initiatives.

Budget Insights
$6,500 budgeted for the Annual Community Clean Up Day. With support of the Council, Upper Valley Waste Management, and Upper Valley Disposal Services, the Town is able to hold Shred-It Day and Town Clean Up Day to help residents keep our town clean and beautiful. $25,000 budegted in Contract Services as a placeholder for assistance with potential projects if needed. $50,000 budgeted for potential Yountville Green Initiatives.

Revenue
$ 20,245 $ 107,228 $ 165,000 $ 165,000 $ 195,000 $ 200,000 17 1,234 1,500 1,500 2,000 2,000
$ 20,262 $ 108,463 $ 166,500 $ 166,500 $ 197,000 $ 202,000 (3020) Franchise Tax
(3301) Interest Income
Total
2021/2022 Actual 2022/2023 Actual 2023/2024 Adopted 2023/2024 Estimated 2024/2025 Proposed 2025/2026 Proposed Expenditures
Total Expenditures
2021/2022 Actual 2022/2023 Actual 2023/2024 Adopted 2023/2024 Estimated 2024/2025 Proposed 2025/2026 Proposed Community Clean Up Day $0 $3,571 $6,500 $6,500 $6,500 $6,500 Contract Services $0 $0 $0 $0 $75,000 $75,000
TOTAL $0 $3,571 $6,500 $6,500 $81,500 $81,500
Town of Yountville Biennial Budget Fiscal Years 2024/2025 and 2025/2026 Upper Valley Disposal Service Franchise Fees
Fund
Special Revenue Fund 29 Department 1016
Summary of Fund Balance Activity
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Department Overview
In 2010, the County of Napa approved Resolution No. 2010-72 which created the Napa Valley Tourism Improvement District (NVTID), a benefit assessment district which includes all incorporated jurisdictions including the Town of Yountville and the unincorporated county. The NVTID levies a self-assessment of 2% of gross revenues on short-term (less than 30 days) room rental revenue on all lodging businesses. The NVTID was initially approved in 2010 for five (5) years and was then extended for an additional ten (10) years in 2015. The assessment revenue must be used for marketing, sales promotions and other tourist serving activities designed to increase tourism and to market the Napa Valley as a tourist, meeting and event destination.

The 2% self-assessment is allocated with 1.5% provided to the Napa Valley Tourism Corporation (NVTC) to administer the valley wide sales and marketing effort and .5% which is allocated to each local jurisdiction for tourism-related expenditures in accordance with the Management Plan in the individual jurisdiction.

The Town collects the 2% NVTID assessment at the same time as it collects the Town’s TOT taxes levied on lodging properties located in the Town. The Town forwards 1.5% to the County of Napa for the regional NVTID distribution and place .5% in the local NVTID-Yountville agency fund administered by the Town of Yountville serving as its fiduciary agent. In accordance with the NVTID Management Plan, the Town in its capacity as tax collector is paid a 1% administrative fee for its cost in collecting and forwarding assessment money and support of the local governing body.

The NVTID-Yountville local governing body is responsible for the development of an annual work plan, budget, approval of expenditures, and appropriate reports to the NVTID, Town of Yountville and County of Napa as may be required. The local governing body consists of four (4) lodging property representatives, one (1) Chamber of Commerce Board of Directors member, one (1) Town of Yountville elected official and the Town Manager or designee.

Biennial Budget Goals and Objectives
Continue to collect and account for the 2% Tourism Improvement Assessment. Maintain funding for the successful partnerships and marketing programs designed to bring visitors to Yountville in the shoulder season.

Budget Insights
This budget is shown for informational and planning purposes; actual approval of program expenditures are done by the NVTID-Yountville local governing body.

The Town of Yountville serves as the NVTID-Yountville’s fiduciary entity.

Town of Yountville Biennial Budget Fiscal Years 2024/2025 and 2025/2026 Tourism Improvement District Assessment Fund
Special Revenue Fund 22 Department 1015
Revenues
Data
$ 1,209,223 $ 1,079,240 $ 958,917 $ 986,668 $ 1,083,557 $ 1,116,068 408,521 364,608 323,958 333,333 366,067 377,050
16,341 14,584 12,958 13,333 14,643 15,082
1,039 8,946 1,500 9,000 4,000 4,000
$ 1,635,124 $ 1,467,378 $ 1,297,333 $ 1,342,334 $ 1,468,267 $ 1,512,200 (3040) Tourism Assessment - County
(3041) Tourism Assessment-Local
(3042) Tourism Assessment-Admin
(3301) Interest Income
Total
2021/2022 Actual 2022/2023 Actual 2023/2024 Adopted 2023/2024 Estimated 2024/2025 Proposed 2025/2026 Proposed Expenditures and Transfers
Total Expenditures
2021/2022 Actual 2022/2023 Actual 2023/2024 Adopted 2023/2024 Estimated 2024/2025 Proposed 2025/2026 Proposed Other Agencies $1,209,223 $1,079,240 $958,917 $986,668 $1,083,557 $1,116,068 Other Community Support $278,839 $313,657 $260,000 $383,000 $550,000 $350,000 Interfund Transfer $16,341 $14,496 $12,958 $13,333 $14,643 $15,082 TOTAL $1,504,403 $1,407,392 $1,231,875 $1,383,001 $1,648,200 $1,481,150 Summary of Fund Balance Activity
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