Item No. 10
AGENDA REPORT
DATE: June 23, 2025
TO: Honorable Mayor and City Council
FROM: Megan Wolfe, Director of Community Services
SUBJECT: 2025 Yucaipa Music and Arts Festival Wrap-up
RECOMMENDATION:
That the City Council receive and file the 2025 Yucaipa Music and Arts Festival Wrap-up Report.
BACKGROUND/DISCUSSION:
On May 2 and 3, 2025, the annual Yucaipa Music and Arts Festival (YMAF) was held in Historic Uptown Yucaipa. The YMAF consisted of the following components:
• Gem and Mineral Show — presented by the Gem and Mineral Society • Art Show — presented by the Yucaipa Valley Arts Association (YVAA) • Flower Show — presented by Deborah Henderson
• Beer and Wine Garden -presented by Yucaipa Community Foundation • Live Entertainment — presented by the City of Yucaipa o Friday -
• Opener: Stay Tuned — 80's Cover Band
• Headliner: Who 's Bad — Michael Jackson Tribute
o Saturday -
• Opener:
• Opener:
San Bernardino Teen Workshop
Born on the Bayou — CCR Tribute
• Headliner: Cali Country All -Stars — Country Cover Band • Kids Zone and Roller Skating Rink — presented by the City of Yucaipa • Fire Pits — presented by the City of Yucaipa
The event was a success with over 10,000 attendees. Positive feedback from both vendors and participants, highlighting the YMAF's importance as a community event.
The budget for this event was built to financially breakeven, excluding staffing costs and in -kind support such as police $6,716 and public works $560. Actual revenues were $97,730 and expenditures were $89,293 for a General Fund impact of ($8,437) more favorable than budgeted.
FISCAL IMPACT:
The recommendation does not result in a fiscal impact.
Attachments:
1. Budget
Approved by:
ATTACHMENT 1
2025 YMAF Budget
Revenues
YMAF Budgeted Revenue:
VIP Ticket Sales
Kids Zone
Roller Rink Sales
Beer Garden Sales
Sponsorships
Vendor Booths
Fire Pits
Parking
Gem and Mineral
Total Revenues
Expenditures
YMAF Budgeted Expenditures:
Entertainment
Production
Saturday Entertainment
Friday Entertainment
Roving Entertainment
Hospitality
Total Entertainment Expenditures
Infrastructure*
Generators & Temporary Power Boxes
Temp. Sanitation Facilities
Equipment Rentals (radios, light towers, etc)
Premier Guest Set Up
Vendor Tents
Security
Kids Zone rentals
Roller Rink
Chalk Art Support
Marquee Letters
Event Insurance
Uniforms and T-shirts
Fire Pit Expenses
Advertising
VIP Ticket Refunds
Total Infrastructure
*Staffing costs are excluded
YMAF Total Expenditures
General Fund Contribution
In -Kind Support (budgeted)
Sheriff/Police
Fire
Public Works
In -kind Total
Budgeted Actuals Variance
$ 6,000 $ -
10,000 14,446
5,000 1,050
10,000 12,647
30,000 24,056
31,106 42,382
5,000 2,149
2,000
893.82 1,000
$ 100,000 $ 97,730
$ 6,000
$ (4,446)
$ 3,950
$ (2,647)
$ 5,944
$ (11,276)
$ 2,851
$ 2,000
$ (106)
$ 2,270
Budgeted Actuals Variance
$ 20,000 $
17,000
12,000
1,000
12,250 $
10,000 $
13,540 $
- $
929 $
7,750
7,000
(1,540)
71 $ 50,000 $ 36,719 $ 13,281
18,000
4,000
3,000
500
4,000
5,650
5,000
650
1,200
500
1,000
6,500
17,876
3,889
4,291
2,405
5,995
11,050
710
1,186
540
4,281
350
124
111
(1,291)
500
1,595
(345)
(6,050)
(60)
14 500
460
2,219
(350)
$ 50,000 $ 52,574 (2,574)
$ 100,000 S 89,293 S 10.707
$ (8,437) $ 8,437
6716
0 560
S 7,276